Xen Baynham-Herd’s Blueprint: How Base is Turning Experimental L2s into Real Onchain Adoption
From sandbox to main street—Base is flipping the script on what a Layer 2 can be.
Remember when 'L2' was just a testnet buzzword? A playground for devs to tinker before users ever showed up. Xen Baynham-Herd and his team at Base decided that model was backwards. Why build for hypothetical users when you can build for the millions already here?
The Onchain Flywheel: Build It and They Will Come—Actually
The old playbook was build, then beg for adoption. Base's strategy is more magnetic: architect an ecosystem so seamless, so cost-effective, that building onchain becomes the default, not the debate. It's not about selling the tech; it's about removing every friction point between a great idea and its onchain execution.
Adoption isn't a marketing metric—it's a transaction volume. It's developers choosing a chain because their users are already there, not the other way around. This reverses the classic crypto vaporware cycle, where grand promises often outpace real utility. Base cuts through that by focusing on what works now, not what might work someday.
One cynical finance jab? This is the antithesis of the 'build it and they will fund' model that kept investment bankers in yacht money for decades. Base bypasses the speculative froth and goes straight for utility—a concept so alien to traditional finance it might as well be a foreign language.
The experimental phase is over. The question is no longer if L2s will scale, but which ones will scale with purpose. Base is betting that real adoption isn't sparked by a whitepaper, but by a product people actually use.
What Success for Base Looks Like—and What Failure Would Mean
In an interview with CryptoNews, Baynham-Herd describes Base as a key piece in unlocking an on-chain future for the internet. In three to five years, success WOULD mean that using on-chain applications feels as natural as using any app on a smartphone.
Users shouldn’t have to think about blockchain mechanics—they should simply experience speed, safety, and familiarity, while remaining fully in control of their digital lives.
Failure, by contrast, would be an inability to make on-chain experiences intuitive and democratic. If decentralised infrastructure cannot feel open, trustworthy, and seamless at scale, it risks remaining a niche rather than becoming the default digital LAYER of the internet.
Where Base Refuses to Compete in the L2 Arms Race
While many Layer-2 networks compete aggressively on fees and raw throughput, Baynham-Herd says Base’s differentiation lies elsewhere. Base already offers sub-second speeds and sub-cent fees, but performance alone is not the end goal.
Instead, Base prioritises user experience, distribution, and DEEP product integration. Its long-term success will be measured by trust, convenience, and scale—factors that matter far more to mainstream users than marginal fee reductions.
The Biggest Mistake Builders Make on Base
According to Baynham-Herd, the most common mistake founders make is failing to obsess over user experience. The strongest teams focus relentlessly on building products that attract and retain new users—not just crypto natives, but people entering the ecosystem for the first time.
He advises founders to ignore short-term noise and focus on creating applications that genuinely delight users. Sustainable growth, he argues, comes from solving real problems, not from chasing trends.
From Experimentation to Durable On-chain Products
Over the past 12 months, Baynham-Herd has seen a shift toward more serious teams committing to long-term development on Base. These builders are no longer just testing ideas—they are designing products meant to endure.
A key change is how teams think about wallets and identity. Wallets are evolving from simple key-management tools into representations of on-chain identity—spaces where participation, creation, and connection coexist. This shift is reshaping how products are designed and how users engage on-chain.
Why Regulation and Adoption Metrics Matter More Than Token Prices
Being closely linked to a regulated company like Coinbase is, in Baynham-Herd’s view, a strategic advantage rather than a limitation. Regulation provides transparency and consumer protection, which serious builders increasingly value as on-chain products reach mainstream audiences.
Falcon Finance deploys USDf, its $2.1B multi-asset synthetic dollar, on Coinbase-backed Layer 2 Base.$USDf #Basehttps://t.co/ySjcFP0TLO
He also urges observers to look beyond token price movements when assessing adoption. Real traction, he says, is reflected in user growth and app engagement—not in whether a coin is going up or down. Durable on-chain businesses are built by teams whose users show up without incentives, driven by genuine belief in the product and its long-term value.