Jack Mallers Declares ’Bitcoin Always Rises’ - Scarcity Fuels Unstoppable Price Surge
Bitcoin's supply crunch is about to hit overdrive—and traditional finance isn't ready for what comes next.
The Scarcity Engine
With each halving cutting new coin issuance in half, Bitcoin's programmed scarcity acts like a coiled spring. Mallers points to the mathematical certainty: only 21 million will ever exist while demand accelerates exponentially. Traditional assets can't compete with code-enforced digital gold.
Wall Street's Blind Spot
While fund managers chase quarterly earnings, Bitcoin's fundamentals strengthen with every block. The network grows more secure as mining difficulty hits record highs—creating an asset that actually gets stronger as more people use it. Try finding that in your S&P 500 portfolio.
The Institutional Floodgates
BlackRock's ETF approval opened the dam for pension funds and sovereign wealth. Now they're discovering what crypto natives knew all along: you can't print more Bitcoin when politicians need stimulus money. The ultimate hedge against monetary debasement is proving its worth while central banks keep printing.
Of course, traditional finance will claim they saw it coming—right after they finish downgrading their price targets for the third time this year.
A 33% boost
The pundit responsible for the raise was Needham's Ryan Koontz, who now feels Planet Labs is worth $16 per share; he previously placed a $12 price target on the stock. In making the change, Koontz maintained his buy recommendation on the shares.

Image source: Getty Images.
According to reports, the analyst made his change on the basis of presentations made during the company's investor day. He wrote that management emphasized its strategic focus on satellite services arrangements. The company is also encouraged by what it expects to be rising defense budgets from governments around the world.
Given all that, Koontz raised his estimates modestly for Planet Labs' fiscal 2027, which begins early in calendar year 2026.
Growth in the ether
Planet Labs' main activity is the provision of detailed geographic data on Earth from a network of satellites. It's still consistently loss-making, however, despite some impressive revenue growth. It's therefore a risky investment, and should only be considered by investors comfortable with such plays.