Ondo’s Ethereum DeFi Play Aims to Dethrone Robinhood With Tokenized Stocks—Game On
Wall Street's worst nightmare just got a blockchain upgrade. Ondo Finance—an Ethereum-based DeFi project—is making a power move into tokenized equities, directly challenging Robinhood's grip on retail trading.
Why settle for IOUs when you can own the real thing (on-chain)?
The protocol's jumping into fractionalized stock tokens, letting users trade Tesla or Apple shares 24/7 without broker restrictions. No PDT rules. No settlement delays. Just pure, uncut market access—assuming regulators don't freak out.
This isn't Ondo's first rodeo. The team previously launched institutional-grade yield products before pivoting to this broker-killer play. Smart move—after all, why bother with stock lending revenue when you can eat the whole damn pie?
One problem: Wall Street hates competition. Expect lawsuits, FUD campaigns, and at least three CNBC segments asking if this 'counts as investing.' Meanwhile, DeFi degens will be too busy trading tokenized SPY at 3AM to care.
Final thought: If Robinhood democratized trading, Ondo might just anarchize it. Place your bets—the suits won't go down without a fight.