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PUMP Token Plummets Below ICO Price Amid Rising Competition – What’s Next for Investors?

PUMP Token Plummets Below ICO Price Amid Rising Competition – What’s Next for Investors?

Author:
BTCX7
Published:
2025-07-24 18:09:02
26
3


The Solana-based PUMP token has nosedived over 50% from its all-time high, battered by delayed airdrop announcements and fierce competition from newcomer LetsBonk.fun. While major investors like Machi Big Brother hold firm despite millions in losses, retail traders are fleeing. Here’s a DEEP dive into the token’s turbulent performance, shifting market dynamics, and whether PUMP can regain its footing.

Why Is the PUMP Token Crashing?

The once-buzzing solana memecoin launchpad Pump.fun is in freefall, with its PUMP token now trading 50% below its July peak of $0.0068. CoinMarketCap data shows a brutal 17% drop in 24 hours after founder Alon Cohen confirmed delays to a highly anticipated airdrop, dashing hopes of short-term rewards. "The airdrop won’t happen soon," Cohen admitted in a live chat, emphasizing long-term ecosystem growth over quick fixes. Meanwhile, Lookonchain reports whale investor Jeffrey "Machi Big Brother" Huang doubling down on his losing bet—now $5.8M underwater—while two retail traders dumped 1.2B PUMP tokens at a $1.19M loss.

How LetsBonk.fun Is Stealing PUMP’s Thunder

Enter LetsBonk.fun, the new memecoin factory gobbling up 64% of the market with 150K tokens launched last week alone. Its killer feature? 50% of platform fees fuel daily $1M buybacks of BONK tokens, creating relentless upward pressure. On July 21, it hosted 28K token launches and saw 5,701 "graduations" to DEXs like Raydium, racking up $204M in 24-hour volume. This explosive growth mirrors PUMP’s early days—except LetsBonk is executing where Pump.fun now stumbles.

Can PUMP Recover From This Downturn?

Technicals look grim: PUMP trades at $0.00306 (down 40% weekly) with dwindling platform activity. Cohen’s team insists they’re "refocusing hype" on the ecosystem, but traders aren’t waiting. The BTCC analyst team notes, "Without immediate catalysts like exchange listings or partnerships, PUMP risks becoming collateral damage in the memecoin wars." That said, Machi Big Brother’s diamond-handed gamble suggests some still believe in a turnaround.

FAQs: PUMP Token’s Rocky Road

What caused PUMP’s price crash?

The delayed airdrop announcement triggered panic selling, compounded by LetsBonk.fun’s rapid market share gains.

Are major investors still holding PUMP?

Yes—Jeffrey Huang increased his position despite a $5.8M paper loss, while retail traders exited en masse.

How does LetsBonk.fun differ from Pump.fun?

LetsBonk’s BONK buyback mechanism creates sustained demand, while PUMP lacks equivalent tokenomics.

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