Bitcoin’s Relentless 12-Week Bull Run: When Will the Music Stop?

Bitcoin's price action defies gravity—again. For 12 straight weeks, the king of crypto has charged upward like a bull that snorted the FOMO of a thousand moonboys. Traders are equal parts euphoric and terrified.

No brakes, no pullbacks—just pure momentum. But even the most irrational rallies need to breathe. The question isn't 'if,' but 'when'—and how violently.

Meanwhile, Wall Street's latecomers are scrambling to justify their sudden 'blockchain epiphanies' (right on schedule, after retail already did the heavy lifting). Classic.

TLDR

• Strategy has completed its twelfth consecutive weekly Bitcoin purchase since April.
• The company acquired 4,980 BTC for $531.9 million at an average price of $106,801 per Bitcoin.
• Strategy now holds a total of 597,325 BTC worth approximately $42.40 billion.
• The firm has achieved a year-to-date Bitcoin yield of 19.7%.
• MSTR stock is trading near $390 and is aiming to reclaim the $400 price level.

Strategy, formerly MicroStrategy, confirmed its twelfth straight weekly Bitcoin purchase, acquiring 4,980 BTC worth $531.9 million. This continues its uninterrupted accumulation trend, which began in April and ties a previous record. Meanwhile, MSTR stock has risen and approaches the $400 mark amid renewed investor confidence.

The company bought the coins at an average price of $106,801 per BTC, significantly above earlier acquisition costs. Despite the high price, Strategy’s total BTC holdings now stand at 597,325. The firm spent approximately $42.40 billion to amass its entire bitcoin position.

This recent acquisition also pushes its year-to-date BTC yield to 19.7%, underscoring a strong performance across the board. Strategy remains committed to growing its Bitcoin reserves regardless of market fluctuations. The company’s approach continues to draw attention in financial and crypto circles.

Strategy Extends Bitcoin Buying Streak Again

Strategy’s latest buy ties its previous 12-week streak, which was achieved between November and early February. During that earlier stretch, the firm consistently increased its BTC holdings regardless of broader market volatility. This current streak began in April and shows no signs of ending soon.

Its most recent purchase comes after acquiring just 245 BTC for $26 million two weeks ago. That was the company’s second-smallest purchase this year, but it quickly rebounded with a larger acquisition. This week’s buy reaffirms Strategy’s aggressive accumulation strategy.

Furthermore, the company continues to issue BTC-backed securities to raise capital for ongoing purchases. This method has allowed Strategy to expand its Bitcoin position without liquidating other assets. The approach also enables a more sustained and structured BTC acquisition plan.

Impact on MSTR Stock

MSTR stock closed last week at $383 and is now trading close to $390 in pre-market activity. The stock is gaining momentum as it aims to reclaim the psychological $400 level. This price movement reflects a positive market response to the firm’s Bitcoin strategy.

Data from MarketWatch indicates that MSTR has surged by over 181% in the past year. The stock’s performance has outpaced significant assets since the Strategy adopted Bitcoin accumulation in 2020. Market analysts note that BTC gains continue to drive strong investor interest in MSTR.

Michael Saylor hinted at the latest purchase with a post referencing the company’s BTC tracker on X. The firm also moved $796 million worth of BTC to three new wallets. On-chain analysts suggest the transfer likely relates to improved custody rather than liquidation plans.