Bitcoin Miner MARA Makes Power Move: Snaps Up 64% of AI Firm Exaion

MARA just put its mining profits to work—and Wall Street didn't see this pivot coming.

When a Bitcoin miner starts playing in the AI sandbox, you know the tech convergence is real. MARA's grabbing a 64% stake in Exaion, betting that artificial intelligence and decentralized networks will fuel the next bull run.

Here's why this isn't just another corporate side-hustle.

The deal screams 'infrastructure play.' Exaion's AI expertise could optimize MARA's mining rigs—or maybe they're building Skynet with a blockchain backend. Either way, it's a hedge against the next crypto winter.

Wall Street analysts are scrambling to update their spreadsheets. (Pro tip: Try valuing this with discounted cash flow models—we'll wait.)

One thing's clear: In 2025, you either diversify or die. MARA just chose the former—with a side of machine learning.

MARA Expands into AI and Cloud Computing

This partnership allows MARA to enter the AI and cloud computing market quickly and effectively. The agreement also allows MARA to raise its stake to 75% by 2027 with an extra investment of $127 million in case of meeting the performance targets. 

Exaion collaborates with such industry leaders as Nvidia and Deloitte to create energy-efficient HPC data centers and AI cloud services and has a strategy to expand abroad and serve businesses and governments.

The acquisition is expected to close in the fourth quarter of 2025, pending regulatory approval. The decision follows the record highs in bitcoin mining difficulty, which increases energy expenses and forces miners to seek alternative sources of income.

MARA is currently the largest Bitcoin miner by production and market value. In July, MARA mined 703 Bitcoin but faced competition from rival IREN, which produced 728 Bitcoin. Despite this, MARA’s revenue ROSE 64% year-over-year in Q2 to $238 million. 

The company holds about 50,000 Bitcoin worth nearly $6 billion, making it second only to Michael Saylor’s Strategy.

Also Read: Iren Tops MARA in Bitcoin Production and Hashrate in July