BTCC
/
BTCC Square
/
CryptotimesIO
/
Coinbase Goes Full Gamer Mode—Inks Major Sponsorship Deal with Riot Games
Coinbase Goes Full Gamer Mode—Inks Major Sponsorship Deal with Riot Games
11
1
Coinbase just leveled up its marketing playbook—the crypto exchange is now the official global partner of Riot Games, publisher of League of Legends and Valorant. Cue the ’crypto meets esports’ press releases.
Why it matters: 500 million+ eyeballs across Riot’s tournaments now get a front-row seat to Coinbase branding. Talk about buying exposure—literally.
The cynical take: Nothing says ’bear market rebound strategy’ like throwing seven figures at gamers instead of fixing withdrawal delays. But hey, at least the memes write themselves.
By:
Previous
Litecoin Jumps 12% as SEC Kicks ETF Can Down the Road
Next
World Liberty Financial Proposes $1 Airdrop for $WLFI Holders—Vote Now or Watch Your Tokens Gather Dust
