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Binance Goes Mainstream in Brazil: Crypto Giant Taps Into Pix Payment Network
Binance Goes Mainstream in Brazil: Crypto Giant Taps Into Pix Payment Network
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Binance just bulldozed another barrier to mass adoption—this time in Latin America’s largest economy. The exchange now integrates with Brazil’s Pix, the instant-payment system used by 70% of adults. No more hopping through hoops to convert reais to crypto.
Why it matters: Pix processed $1.2 trillion in transactions last year. That’s a firehose of liquidity now pointed directly at Binance’s order books. Traders can deposit/withdraw in seconds instead of days—while the central bank watches from the sidelines.
The catch? Regulators still haven’t decided if crypto exchanges qualify as financial institutions. Typical finance sector move: build the highway first, ask for permits later.
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