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Why Fortune 500 Giants Are Betting Big on Solana (And You Should Too)

Why Fortune 500 Giants Are Betting Big on Solana (And You Should Too)

Published:
2025-08-08 09:05:00
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Wall Street's latest addiction isn't coffee—it's SOL. Public companies are quietly amassing Solana positions while retail traders chase meme coins. Here's what the smart money knows that you don't.

The institutional pivot no one's talking about

Forget Bitcoin's dinosaur blockchain. Corporate treasuries want speed, scalability, and transaction costs that don't look like a hedge fund's lunch bill. Solana delivers at $0.00025 per transaction while Ethereum still charges like a private jet mechanic.

Not your 2017 crypto playbook

This isn't speculative froth—it's infrastructure. Enterprises aren't gambling on price pumps; they're building payment rails and tokenized assets on a chain that actually works. The 'NFTs are just JPEGs' crowd hasn't noticed yet, but their corporate IT departments certainly have.

The cynical kicker

Of course some CFOs are just hedging against their own blockchain projects failing. Nothing boosts a stock price like crypto exposure—just ask the 47 companies that pivoted to 'AI' last quarter.

Three suited businessmen hold up a glowing Solana coin in triumph, symbolizing rising institutional investment in the Solana ecosystem.

In Brief

  • Public companies are aggressively buying Solana to stake and earn yield, with over $590M in combined holdings.
  • Upexi now holds 2M SOL, earning around $65K per day in staking rewards; BIT Mining and DeFi Development also launched validators.
  • Analysts see Solana staking as a way for firms to diversify treasury strategy beyond Bitcoin and gain recurring crypto income.

Who’s in the race?

BIT Mining, a Bitcoin mining company, made its first foray into Solana by acquiring 27,191 SOL (worth $4.5 million). More than just an investment, the firm launched its own validator node to start collecting staking yield directly from the network.

Upexi, a supply chain-focused brand aggregator, went even further. In July alone, it increased its SOL holdings from 735,692 to over 2 million tokens, with a $200 million funding raise. According to CEO Allan Marshall, most of this SOL has already been staked, earning an 8% yield, translating to roughly $65,000 in daily revenue.

DeFi Development Corp, formerly a real estate-focused AI platform, now holds over 1.2 million SOL, having added 110,466 tokens this week. After its acquisition by former Kraken executives, the firm began accumulating SOL in April and is now staking across multiple validators.

SOLUSDT chart by TradingView

Institutional appetite for yield

According to CoinGecko, the top four public firms now control over 3.5 million SOL, valued at $591.1 million, around 0.65% of the total circulating supply. This rise in holdings signals a broader institutional shift from simply holding digital assets to actively earning yield through decentralized infrastructure.

BIT Mining’s chairman Bo Yu emphasized that their validator launch is “just the beginning” of a larger strategic expansion into the Solana ecosystem. The company plans to raise up to $300 million to fund additional acquisitions and build infrastructure.

Solana vs. Bitcoin

Crypto custodian BitGo recently pointed out that Solana offers a unique opportunity for treasury diversification. While bitcoin has become a standard addition to corporate balance sheets, Solana provides reward-generating potential that can actively contribute to a firm’s revenue. BitGo noted in a June report:

Companies adopting Solana gain exposure to reward-generating digital assets, align strategically with emerging blockchain infrastructure, and differentiate themselves in the marketplace.

With growing validator participation, millions in daily yield, and increasing institutional attention, the Solana treasury race is far from over. For now, Upexi leads the charge, but with hundreds of millions in planned investment from competitors, that could change fast.

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