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ICON Dumps Its Layer-1 Ambitions—Rebrands as SODAX in Pivot to… What Exactly?
ICON Dumps Its Layer-1 Ambitions—Rebrands as SODAX in Pivot to… What Exactly?
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ICON’s blockchain identity crisis culminates in a full rebrand to SODAX—along with a quiet exit from the Layer-1 race. Was it regulatory pressure, dwindling developer interest, or just another crypto project chasing the hype cycle?
The move raises eyebrows: abandoning a functioning network to hitch onto existing infrastructure smells suspiciously like a VC exit strategy. But hey, at least the marketing team gets a fresh logo.
One thing’s certain—in crypto, pivots beat persistence when the funding dries up. TradFi bankers are taking notes… and laughing into their spreadsheets.
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