Metaplanet Doubles Down: Bitcoin Buying Spree Signals Bold Crypto Strategy
Tokyo-listed Metaplanet just turbocharged its treasury—with Bitcoin as the fuel. The firm’s latest aggressive accumulation of BTC screams confidence in crypto’s long-game, while traditional finance scrambles to keep up.
Why Bitcoin? Because stodgy bonds won’t cut it.
The move mirrors MicroStrategy’s playbook but with a twist: Metaplanet’s betting big on Asia’s crypto adoption wave. No half-measures here—just cold, hard Satoshis stacking up while fiat currencies flirt with inflation.
Wall Street analysts? Still debating whether Bitcoin’s an asset class. Meanwhile, forward-thinking firms are busy printing generational wealth—one block at a time.

Metaplanet’s New Milestone in Bitcoin Holdings
Metaplanet’s recent acquisition raised its total Bitcoin holdings to 15,555 BTC, propelling it into the top five, behind giants like Strategy with 597,325 BTC. For investors, this number is a clear indication that the company not only holds cryptocurrencies on its balance sheet but also makes it a strategic growth engine. In a message shared on X, Gerovich emphasized that the company is accelerating its Bitcoin-based capital allocation.
Despite a slight decline in intra-day trading, the company’s shares have shown sustained long-term positive performance. The recent purchase confirms Metaplanet’s aggressive growth plans, positioning it as a significant player for potential future acquisitions. This rise on Bitcointreasuries.net’s list has reignited competition in institutional Bitcoin investment.
Targeting 210,000 BTC by 2027
Metaplanet announced in early July that it aims to hold 210,000 BTC by the end of 2027. This ambitious plan is backed by a 42.4% year-on-year increase in Bitcoin-focused revenues, reaching 1.1 billion yen ($7.6 million) in the second quarter of the year. By directly linking revenue streams to Bitcoin, the company introduced a new paradigm in its corporate approach.
According to Gerovich’s statement last week, the growth momentum is accelerating thanks to “operational efficiency built on a Bitcoin standard.” The company’s regular acquisitions are gradually executed to approach the targeted massive Bitcoin portfolio and support the share price. Metaplanet’s current position on the list offers a clear reference for investors closely monitoring the market impact of the steps taken toward the 2027 target.
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