Political Memecoins Dominated 2025, But DOGE Remains the King of Memecoins
- How Did Political Memecoins Take Over in 2025?
- Why Did DOGE Outlast the Competition?
- What Caused the Memecoin Market Crash?
- Will Memecoins Make a Comeback?
- FAQs
2025 was the year political memecoins took center stage, with tokens like TRUMP and MELANIA skyrocketing before crashing spectacularly. Meanwhile, DOGE proved its resilience, reclaiming market share despite fierce competition. Here’s a deep dive into the memecoin frenzy of 2025—where hype, politics, and volatility collided.
How Did Political Memecoins Take Over in 2025?
The U.S. emerged as the epicenter of memecoin mania in 2025, accounting for 20% of global interest and 30% of page views by November. The catalyst? Former President Donald Trump’s aggressive pro-crypto campaign promises, including firing SEC Chair Gary Gensler and launching his own token, TRUMP. At its peak, TRUMP hit a $14 billion market cap in just 48 hours, while MELANIA (his wife’s token) surged to $2 billion. But the HYPE was short-lived—both tokens later crashed by over 90%.

Why Did DOGE Outlast the Competition?
Despite the political memecoin frenzy, DOGE remained the market leader. A 13% price spike in 15 minutes followed Elon Musk’s announcement of a DOGE-related government efficiency project. Though its dominance dipped to 27.3% in October 2024, DOGE rebounded to 47.3% by year-end. "DOGE’s brand loyalty is unmatched," noted a BTCC analyst. "New tokens come and go, but DOGE has staying power."
What Caused the Memecoin Market Crash?
The same political fervor that pumped the memecoin market to $150.6 billion in December 2024 also triggered its collapse. TRUMP’s 90% plunge and MELANIA’s 48% drop spooked investors. Even Javier Milei’s LIBRA token faced insider dumping allegations after $107 million in liquidity vanished post-launch. CoinGecko warned that memecoins, while culturally resonant, are "highly volatile sentiment plays."
Will Memecoins Make a Comeback?
MoonPay President Keith Grossman believes so—but in a reinvented form. "The next wave won’t just be hype-driven," he said. "It’ll reward real utility, coordination, and cultural impact." Meanwhile, launchpads like Fartcoin and PNUT gained traction, though the overall memecoin market cap has since crashed 73% to $38 billion.
FAQs
Which memecoin had the highest market cap in 2025?
DOGE remained the largest memecoin by market share (47.3%), though TRUMP briefly challenged it with a $14 billion valuation.
Why did political memecoins fail?
Overhyped launches, insider sell-offs, and lack of utility led to crashes—TRUMP fell 90%, MELANIA 48%, and LIBRA 99.27%.
Is the memecoin trend over?
Not necessarily. Experts like MoonPay’s Grossman predict a shift toward tokens with "sustainable cultural value" rather than pure speculation.