Trump’s $1.36B Crypto Bet: How Digital Assets Now Anchor One-Fifth of the Family Fortune
The political dynasty's portfolio just got a blockchain makeover—and the numbers are staggering.
From Real Estate to Digital Ledgers
Forget gold bars or Manhattan skyscrapers. The new family vault runs on cryptography and decentralized networks. A full 20% of their total $6.8 billion net worth now sits in digital asset holdings, a pivot that redefines 'old money' for the algorithmic age.
The Portfolio's Silent Engine
These aren't speculative meme coins bought on a whim. The allocation points to a structured, long-term conviction play—one that quietly accumulates while traditional finance pundits debate 'bubble or revolution.' It's a hedge against dollar dilution, a bet on sovereignty, and a masterclass in portfolio diversification all wrapped in a private key.
What the Numbers Really Mean
One-fifth. That's the figure that separates dabblers from true believers. When a fortune built over decades shifts a critical mass into this emerging asset class, it sends a signal louder than any conference keynote. It's capital voting with its wallet, bypassing Wall Street's gatekeepers entirely.
The New Political Capital
This isn't just personal finance—it's a geopolitical statement. Holding such a vast stake aligns the family's economic future with the success of the crypto ecosystem. It creates skin in the game far beyond mere political endorsement.
Maybe traditional wealth managers will finally stop calling it 'play money' when a former president's family treats it like bedrock. Then again, Wall Street has always been late to the party—they're still charging 2% fees to underperform a Bitcoin wallet.
Trump Family’s Wealth Gets Crypto Boost
On Tuesday, Bloomberg reported that the Trump family’s wealth has remained relatively steady over the past year despite the plunging value of their social media company, Trump Media & Technology Group Corp, and the massive gains of their new crypto ventures.
According to the report, the family’s overall net worth has not grown significantly since President Trump’s inauguration, remaining at around $6.8 billion, as data from the Bloomberg Billionaires Index shows.
Notably, the gains from their new projects were offset by the losses of Trump Media, whose shares have declined by around 66% over the past 12 months, despite efforts to diversify into various endeavors.
Nonetheless, “the way the Trumps’ wealth is distributed now — particularly its concentration in virtual assets and public companies, some of which didn’t exist when he left office in 2021 — represents a sea change in how they’ll earn money for years to come,” the report highlighted.
Per Bloomberg, the family’s most notable change has been the growing concentration of their net worth in cryptocurrencies, with one-fifth of their fortune coming from crypto projects for the first time.
As a result, “cryptocurrency projects became the key driver of the Trump family’s wealth last year,” generating around $1.4 billion from the different digital asset-related ventures managed by the President’s eldest sons, Eric and Donald Trump Jr.
In a statement to the news media outlet, Eric Trump reaffirmed that his family’s crypto push was driven by their experience with banks after the President’s first term. “Having been canceled by banks, out of political malice, led us to many incredible opportunities, as we redefine the future of finance,” he asserted.
Digital Asset Fortune Breakdown
Over the past year, various news outlets have estimated the first family’s crypto fortune, with some reports calculating its value at around $1 billion. In October, Eric Trump shared that the real number was “probably more.”
While the Trump family dived into multiple crypto-related projects, Bloomberg analysis highlighted three of their main ventures: World Liberty Financial (WLFI), American Bitcoin Corp., and the OFFICIAL TRUMP and MELANIA memecoins.
World Liberty Financial reportedly sold $550 million worth of tokens, generating $390 million for the presidential family, according to the news media outlet’s calculations. In August, the company announced its partnership with Alt5 Sigma and became an investor in the technology firm, which sought to raise $1.5 billion for its crypto treasury strategy based on WLFI.
According to Bloomberg, “the Trumps netted more than $500 million” from the deal. The company also launched its USD1 stablecoin in March, which has grown to more than $3 billion since its debut. Bloomberg estimated that the business could be worth more than $300 million.
Meanwhile, the official TRUMP and MELANIA memecoins, which launched the weekend before President Trump’s second inauguration, generated gains worth roughly $280 million from the family’s holdings and associated proceeds.
In addition, Eric Trump owns about 7.4% of American Bitcoin, worth roughly $114 million despite the company’s shares declining 82% since their September peak. Donald Jr. reportedly owns a smaller, undisclosed amount.
The report also noted that the Trump family’s fortune could be worth billions more on paper, as they still own founder WLFI tokens, worth $3.8 billion at current prices. Nonetheless, these tokens were not included in the calculations as they remain locked.
