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China Urges EV Firms to Prioritize Innovation Over Price Wars as Global Competition Heats Up

China Urges EV Firms to Prioritize Innovation Over Price Wars as Global Competition Heats Up

Author:
AltH4ck3r
Published:
2025-07-16 18:43:02
13
1


China's State Council has called for an end to "irrational competition" in the EV sector, emphasizing innovation and quality over aggressive discounts. New export controls on battery tech aim to solidify China's dominance, while tensions with the US and EU escalate over cheap Chinese EVs flooding their markets. Meanwhile, breakthroughs in lithium-iron-phosphate (LFP) batteries give Chinese automakers like BYD a critical edge.

Why Is China Cracking Down on EV Price Wars?

During a July 16 State Council meeting, Chinese officials pledged to curb cutthroat discounting in the electric vehicle industry, labeling it as "irrational competition." The government plans stricter price monitoring and market秩序 enforcement. This MOVE aligns with Beijing's broader strategy to shift focus from volume-driven growth to technological leadership. As one industry insider quipped, "You can't win the marathon by sprinting the first mile."

How Do Battery Export Controls Boost China's Advantage?

Effective immediately, exports of eight critical battery manufacturing technologies now require government approval—whether through trade, investment, or technical partnerships. Announced July 15 by the Commerce Ministry, these rules:

  • Prevent technology leakage to foreign competitors
  • Discourage Chinese automakers from building overseas plants
  • Secure China's 60% global market share in EV batteries

The timing is strategic: BYD recently outsold Tesla in Europe for the first time in April, using its cost-effective LFP batteries.

What Makes Chinese EV Batteries Game-Changers?

Chinese manufacturers have revolutionized battery tech through:

TechnologyAdvantageAdoption
Lithium-Iron-Phosphate (LFP)30% cheaper, safer, longer lifespanBYD, CATL
Nickel-Cobalt-Manganese (NCM)Higher energy densityKorean/German automakers

BYD's 2019 LFP breakthrough eliminated expensive cobalt, reducing fire risks while cutting costs. CATL soon followed with comparable designs. Meanwhile, foreign rivals still rely heavily on NCM batteries—a gap that's becoming China's "Great Wall of competitive advantage."

How Are Western Markets Responding?

The EU and US are taking defensive measures:

  • EU: Pushing Chinese firms to localize production
  • US: Reviewing two Chinese battery plants in Michigan
  • Both: Investigating potential anti-dumping measures

These tensions mirror last year's rare earth export controls, which disrupted global supply chains for advanced motors and robotics.

What's Next for China's EV Industry?

With the 5% GDP growth target for 2025 in sight, Beijing is walking a tightrope—balancing market expansion against the risks of deflationary price cuts. Recent summonses of EV CEOs (including BYD's) to discuss "self-regulation" suggest more coordinated industry行动 ahead. As one BTCC analyst noted, "The message is clear: compete on tech, not just price tags."

FAQs

Why is China restricting EV price cuts?

To prevent profit erosion and redirect industry focus toward technological innovation rather than destructive price wars.

How do LFP batteries differ from traditional EV batteries?

LFP batteries use iron and phosphate instead of nickel/cobalt, offering cost and safety advantages though slightly lower energy density.

What percentage of global EV batteries come from China?

China currently produces about 60% of the world's EV batteries, with CATL and BYD as leading suppliers.

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