Who uses 0x?

Inquiring minds may ask, "Who exactly utilizes the innovative 0x protocol in the vast landscape of cryptocurrency and decentralized finance?" Given its pivotal role in enabling peer-to-peer exchange of ERC-20 tokens on the Ethereum blockchain, one might suspect that a diverse range of stakeholders finds utility in this technology. Are they primarily developers building decentralized exchanges? Or are institutional investors leveraging 0x for efficient asset swaps? Perhaps retail traders seeking to avoid high fees on centralized exchanges are embracing 0x? The question begs for a deeper understanding of who the users of 0x truly are, and how they are leveraging this technology to reshape the future of finance.