Estée Lauder (EL) Skyrockets: Deutsche Bank Bullish Call Predicts 20% Rally Ahead

Wall Street's latest love affair? Estée Lauder stock—fueled by Deutsche Bank’s glowing upgrade.

The Catalyst:
Analysts flip bullish, eyeing a 20% surge as EL shakes off its beauty sleep. Because nothing wakes up a stock like a big bank whispering sweet nothings.

The Fine Print:
No magic here—just classic institutional FOMO. Meanwhile, retail investors scramble to decode if this is genius or just another analyst chasing momentum.

The Punchline:
If you missed the bottom, don’t cry over spilled serum. The market’s always got another pump… and another dump.

Confident Investing Starts Here:

• Easily unpack a company's performance with TipRanks' new KPI Data for smart investment decisions
• Receive undervalued, market resilient stocks right to your inbox with TipRanks' Smart Value Newsletter

Estée Lauder stock jumped nearly 5% on Monday, making it one of the top gainers in the S&P 500. However, the stock remains down more than 30% over the past 12 months.

Here’s Why Deutsche Bank Is Bullish on EL Stock

In a recent report, Deutsche Bank highlighted that Estée Lauder had struggled to stay ahead of industry trends, largely due to an over-reliance on Chinese consumers and a lack of focus on other key markets. However, the company is now diversifying its strategy, emphasizing global innovation and more localized decision-making.

With much of its supply chain investment now complete, Deutsche Bank believes the company has more flexibility to drive growth and improve margins. The firm also sees signs that the global beauty market may have bottomed out, especially in China and the U.S.

Meanwhile, analyst Powers noted that Estée Lauder’s growth has lagged partly due to prior inventory corrections. Still, he believes the company is now better positioned to keep pace with, or even outpace, overall market growth.

Is Estée Lauder a Good Share to Buy?

Turning to Wall Street, analysts have a Hold consensus rating on EL stock based on four Buys and 16 Holds assigned in the past three months. The average Estée Lauder stock price target of $68.0 per share implies a 13.74% downside.