The Business of Vice: UFC, Sports Gambling, and Tobacco’s Unstoppable Comeback
Vice industries roar back as traditional markets wobble—UFC's $12B valuation, sports betting's 40% annual growth, and tobacco's nicotine pivot defy regulatory crackdowns.
Bloodsport Meets Big Money
UFC's pay-per-view empire now rivals legacy sports leagues, leveraging global streaming and celebrity fighters to capture Gen Z's shrinking attention span. Dana White's fight promotion machine prints cash while traditional sports grapple with cord-cutting.
Digital Bookies Clean Up
Mobile sportsbooks bypass outdated gambling laws, embedding betting directly into game broadcasts. DraftKings and FanDuel now command 65% market share—regulators scramble as states legalize what they can't stop.
Big Tobacco's Pivot
Philip Morris heats tobacco instead of burning it, vaping revenues jump 200% while pretending it's 'harm reduction.' FDA approvals give cynical legitimacy to addiction peddlers rebranded as wellness companies.
Vice always wins—because human nature never changes. Meanwhile, ESG funds dump these 'sin stocks' at their own peril, missing 300% returns to virtue-signal for pension funds. The house always wins, especially when it's your retirement account losing.
