DDC & Animoca Brands Forge $100M Bitcoin Treasury Alliance—Web3 Giants Double Down on Digital Gold
GameFi meets institutional HODLing as two industry titans lock horns with traditional finance.
The Bitcoin treasury arms race heats up
In a move that'll make goldbugs twitch, Digital Development Company (DDC) is parking $100 million worth of Bitcoin on its balance sheet through a strategic partnership with Animoca Brands. The deal signals growing institutional conviction in crypto's hardest asset—even as TradFi analysts insist 'this time it's different.'
Web3's corporate treasury playbook evolves
Animoca brings its metaverse muscle to the table, while DDC gains exposure to what crypto natives call 'orange pill economics.' The partnership sidesteps ETF middlemen entirely—because who needs BlackRock when you can custody your own damn keys?
Wall Street's response? Probably another 200-page PDF about 'digital asset risk frameworks.' Meanwhile, the Bitcoin network processes another block. Tick tock, next block.
Bitcoin companies on the rise
DDC Enterprise has recently adopted Bitcoin as a Core reserve asset, and is eyeing the same aggressive accumulation strategy that has catapulted companies such as Metaplanet into one of the top corporate holders of BTC.
This comes as the number of publicly traded companies adding Bitcoin to their balance sheets swells. Many have drawn inspiration from Strategy, formerly MicroStrategy, a U.S.-based publicly traded firm that, as of June 30, 2025, held 597,325 BTC acquired for over $42 billion.
According to data tracking corporate Bitcoin treasuries, public companies scooped up 131,000 bitcoins in the second quarter of 2025, representing an 18% increase in Bitcoin held on balance sheets. Corporate Bitcoin holdings stood at over 847,000 BTC at the end of the second quarter.
Meanwhile, the market saw an 8% rise in spot Bitcoin exchange-traded funds, or about 111,000 BTC, during the same period.
This institutional embrace has combined with other catalysts to propel BTC price to record highs, with the bellwether digital asset breaking to above $118k.
