Bitcoin Bonanza on Hold: Strategy Pauses After Stunning $14B Q2 Haul
Bitcoin's bull run hits a speed bump as institutional players tap the brakes—despite racking up a $14 billion quarter that'd make even Wall Street blush.
Profit-taking or panic? The crypto whales aren't telling.
Meanwhile, traditional finance bros still can't decide if Bitcoin's a 'store of value' or just the best volatility engine since their last divorce.
Strategy’s Bitcoin pause: a calculated move or sign of market fatigue?
The abrupt halt in Strategy’s relentless bitcoin buying spree raises questions about what’s next for the company that now holds nearly 3% of Bitcoin’s total supply. While Michael Saylor’s quip about “some weeks you just need to HODL” played well on social media, the real story lies in the numbers.
Some weeks you just need to HODL. pic.twitter.com/rVcFQkFoG0
— Michael Saylor (@saylor) July 6, 2025The $14 billion Q2 windfall underscores the success of Strategy’s aggressive accumulation strategy, but the pause suggests a moment of recalibration rather than retreat.
The FORM 8-K filing reveals more than just a week of inactivity. Strategy’s last Bitcoin purchase came on June 29, when it added 4,980 BTC for $531.9 million at an average price of $106,801 per coin. Since then, the company has held steady, even as Bitcoin’s price fluctuated between $105,000 and $110,000.
Coming on the heels of a $14.05 billion unrealized gain, Strategy may be pausing to recalibrate its tax position or rebalance its funding sources, especially after exhausting much of its initial $42 billion capital raise plan. Notably, the firm incurred a $4.04 billion deferred tax expense tied to that fair value gain, and while unrealized gains don’t generate cash, tax liabilities do.
Strategy’s acquisitions have been fueled by a mix of stock sales and debt offerings. In Q2 alone, the company raised $6.8 billion from at-the-market sales of its Class A common stock ($MSTR) and three perpetual preferred stock offerings: STRK, STRF, and STRD.
These instruments, with dividend yields ranging from 8% to 10%, have allowed Strategy to tap into investor appetite for yield while avoiding outright dilution. But the funding model isn’t without risks. The company’s “42/42” plan, which is an expansion of its original $21 billion target, now aims to raise $84 billion by 2027 through equity and convertible notes.
While this aggressive approach has worked so far, it leaves Strategy exposed to shifts in investor sentiment, particularly if Bitcoin’s price stagnates or declines.