Smarter Web Doubles Down: Snaps Up 230 BTC in Bold Accumulation Play—Now Holds 773 Bitcoin

Smarter Web just dropped a quarter-billion-dollar bet on Bitcoin’s future—while Wall Street still debates ETFs.

The Stack-Up:

The tech firm bulldozed another 230 BTC into its treasury this week, pushing its total stash to 773 coins. No dollar-cost averaging here—just a cold, calculated power move.

Why It Matters:

While traditional finance plays with paper BTC derivatives, Smarter Web’s racking up actual satoshis. At current prices, their holdings could buy a mid-sized bank—or at least a CEO’s yacht.

The Bottom Line:

Institutions keep ‘exploring blockchain opportunities.’ Meanwhile, the real players are hoarding the orange pill—one block reward at a time.

TLDR

• Smarter Web has purchased an additional 230.05 Bitcoin for $24.6 million.
• The company now holds a total of 773.58 Bitcoin valued at approximately $82.7 million.
• Smarter Web transitioned from a website design firm to a Bitcoin treasury company.
• The company began accepting Bitcoin payments from clients in 2023.
• A treasury policy was implemented in April to support long-term Bitcoin acquisition.

Smarter Web has expanded its Bitcoin holdings by acquiring an additional 230.05 BTC for $24.6 million. This move reflects the company’s long-term strategy to restructure as a Bitcoin treasury firm. The acquisition brings its total Bitcoin holdings to 773.58 BTC.

The latest purchase, confirmed on July 1st, adds to the firm’s growing crypto reserve. Smarter Web acquired all its bitcoin at an average price of $107,015 per BTC, bringing the company’s total Bitcoin investment to approximately $82.7 million.

Smarter Web was formerly a website design and hosting provider based in the United Kingdom. It generated revenue by developing websites, managing digital marketing, and maintaining hosting services. However, in 2023, the company began accepting Bitcoin payments, initiating a shift in its operational focus.

Smarter Web Targets Long-Term Growth Through Bitcoin Holdings

The company’s leadership developed a treasury policy in April as part of a broader transition toward Bitcoin-focused growth. Smarter Web now considers Bitcoin central to its 10-year corporate roadmap. The company aims to increase value through strategic accumulation and organic expansion.

The Board of Directors stated that holding Bitcoin aligns with Smarter Web’s long-term interests. Though the FCA considers Bitcoin investment high risk, Smarter Web maintains a defined financial framework. It clarified that purchasing its stock should not be equated to investing in Bitcoin directly.

David Bailey and UTXO Management are advising the firm on its treasury planning. Smarter Web plans to use its Bitcoin strategy to support future development and strengthen shareholder value. It will continue offering its Core web services alongside its digital asset operations.

Market Reaction and Industry Context

Following the treasury announcement, Smarter Web’s stock surged nearly 20,000% before dropping 70% and now trades at £244.50. The price movement reflects volatile investor response but indicates rising attention toward Bitcoin-linked corporate strategies. Smarter Web continues to attract market interest due to its unique pivot.

Similar firms have also embraced Bitcoin treasury models, including Metaplanet and MicroStrategy. Metaplanet currently holds 12,345 BTC and previously surpassed Tesla’s Bitcoin reserves. Meanwhile, MicroStrategy leads with 597,325 BTC after recently adding 4,980 BTC.