Ripple CEO Reveals: XRP ETFs Nearing $1B Milestone as Institutional Demand Surges

Institutional money is finally waking up to what crypto natives have known for years.

The $1 Billion Threshold

Ripple's CEO just dropped the number that's turning heads: XRP exchange-traded funds are barreling toward the $1 billion mark. That's not retail FOMO—that's cold, hard institutional capital making its move.

Beyond the Crypto Bubble

This isn't about day traders on Telegram. The rising demand signals a fundamental shift. Major funds, family offices, and asset managers are now building positions, looking past Bitcoin and Ethereum to the corridors of cross-border payments.

The Infrastructure Play

XRP's pitch has always been utility over speculation—settling transactions in seconds for a fraction of a cent. Institutions aren't buying the dream; they're buying the rails. They see a functional network that actually cuts costs and bypasses the legacy financial plumbing, something Wall Street can finally understand (even if they still think 'blockchain' is a type of spreadsheet).

A New Chapter or Just Another Line Item?

The cynic might say this is just finance doing what it does best: packaging an innovative asset into a familiar, fee-generating wrapper. An ETF lets traditional players get exposure without the headache of self-custody—or admitting they were wrong to ignore it for a decade.

But the momentum is undeniable. When institutions start allocating, the game changes. The question is no longer if crypto belongs in a portfolio, but how much. And for XRP, with its legal clarity and established use case, the $1 billion ETF milestone is just the opening bid.

TLDR

• XRP ETFs are approaching $1 billion in total assets, driven by increasing institutional demand.
• Ripple CEO Brad Garlinghouse believes the crypto ETF market is still in its early stages.
• Over $700 million has flowed into XRP ETFs in the last two to three weeks.
• Vanguard has listed a full suite of XRP spot ETFs, marking a shift in traditional finance’s stance on crypto.
• XRP ETFs have seen zero outflows since their launch, showcasing strong investor confidence.

XRP exchange-traded funds (ETFs) have rapidly grown, approaching $1 billion in total assets. Ripple CEO Brad Garlinghouse believes the growth is just the beginning. He emphasized that the market for crypto ETFs, including XRP ETFs, remains in its early stages.

Garlinghouse highlighted the increasing institutional interest in XRP ETFs. He pointed out that institutional players, once cautious due to regulatory concerns, are now entering the market. This shift is evident through Ripple’s prime-brokerage platform, where institutional clients are progressively increasing their exposure to crypto.

Strong Institutional Demand Fuels XRP ETF Growth

XRP ETFs have seen an influx of over $700 million in investments in just the past two to three weeks. Garlinghouse attributes this surge to pent-up demand for crypto exposure. With XRP ETFs, investors now have a way to gain exposure without needing self-custody.

Brad Garlinghouse: XRP ETFs have already seen $700M+ in inflows, and we’re still early.

• Crypto ETFs = 1–2% of total ETF market
• That share will be far higher next year
• Institutions are moving from crawl → walk → run

The XRP ETF phase has just begun. https://t.co/CIqRnyJ2NE pic.twitter.com/e8LU1MCXc7

— Xaif Crypto|(@Xaif_Crypto) December 3, 2025

The momentum continues to build as more traditional finance giants enter the crypto space. Vanguard, a major asset manager, recently listed a full suite of XRP spot ETFs on its platform. This MOVE marks a shift in Vanguard’s long-standing position against crypto products.

Vanguard’s decision to support XRP ETFs is a milestone in traditional finance. Analysts believe this could mirror the impact Gold ETFs had on precious-metals investing. The increased availability of XRP ETFs could provide mainstream investors with easier access to digital assets.

As of the latest data, XRP ETFs hold $906.46 million in assets. This figure includes $874.28 million in net inflows over the past 14 trading days. The recent trend shows no outflows, underscoring investor confidence in XRP ETFs.

XRP ETFs Continue to Attract New Investments

The strong demand for XRP ETFs is highlighted by major investments in recent weeks. Canary Capital, Grayscale, Bitwise, and Franklin have all contributed to the surge in new investments. Just this past Wednesday, XRP ETFs received $50.27 million in new inflows.

21Shares has also gained approval for a spot XRP ETF on the Cboe BZX. Trading is set to begin soon, adding to the growing list of XRP ETF offerings. This approval signals further acceptance and recognition of XRP ETFs in the traditional finance space.

XRP ETFs continue to gain traction, approaching $1 billion in total assets. Ripple CEO Brad Garlinghouse sees this growth as part of a larger trend. He believes the crypto ETF market is still in its infancy and will continue to expand.