NEAR Protocol Under Siege: Can the $2.40 Support Hold Against Bearish Onslaught?
NEAR Protocol's native token is sweating bullets as it flirts with the $2.40 support level—a make-or-break moment for bulls.
Market watchers are eyeing the charts like hawks, waiting to see if this Layer-1 darling can shake off the bearish pressure or if it'll join the growing crypto casualty list.
Meanwhile, traditional finance suits are probably sipping lattes and muttering 'I told you so'—as if their 2008 track record wasn't enough of a joke.

Quick Take
• NEAR currently trading at $2.66 (-2.88% in 24h) • NEAR RSI at neutral 49.60 but MACD showing bearish divergence • Strategic Everclear partnership provides fundamental support despite technical weakness
What's Driving NEAR Protocol Price Today?
NEAR price action reflects the ongoing tension between positive fundamental developments and broader market weakness. While the July 24 announcement of NEAR Protocol's strategic partnership with Everclear initially sparked a 9% intraday rally from $2.59 to $2.81, this momentum has since faded as altcoin markets continue to struggle.
The partnership with Everclear, targeting the $1 trillion digital asset clearing market for cross-chain stablecoin settlement infrastructure, represents a significant long-term catalyst for NEAR Protocol. However, the immediate price impact has been overshadowed by the July 23 selloff that saw NEAR price decline 5.41% amid broader altcoin weakness, with trading volumes spiking to 14.19 million tokens during the sharpest decline.
Current NEAR price action suggests institutional buying interest remains present, as evidenced by the partnership-driven recovery, but retail sentiment appears cautious given the overall market environment.
NEAR Technical Analysis: Bearish Signals Emerge
NEAR Protocol technical analysis reveals concerning momentum shifts despite the recent partnership news. The most significant signal comes from NEAR's MACD, which shows a bearish histogram reading of -0.0334, indicating weakening bullish momentum even as the MACD line remains above the signal line at 0.1003.
NEAR RSI currently sits at 49.60, placing it in neutral territory but trending toward oversold conditions. This NEAR RSI reading suggests the recent selling pressure hasn't reached extreme levels yet, potentially leaving room for further downside before oversold bounces emerge.
The Stochastic indicators paint a more bearish picture, with NEAR's Stochastic %K at 15.19 and %D at 28.80, both firmly in oversold territory. This configuration typically precedes short-term bounces, though the overall trend remains concerning.
NEAR Protocol's position relative to its Bollinger Bands shows the token trading below the middle band (SMA 20) at $2.77, with a %B position of 0.3336 indicating proximity to the lower band support.
NEAR Protocol Price Levels: Key Support and Resistance
Critical NEAR Protocol support levels are coming into focus as the token tests key technical zones. The immediate support at $2.40 represents a crucial level, with NEAR price currently just $0.26 above this threshold. A break below this level could trigger accelerated selling toward the NEAR Protocol strong support at $1.79.
On the upside, NEAR resistance appears formidable at the $3.10 level, which coincides with both immediate and strong resistance zones. This level has proven difficult to break despite the Everclear partnership catalyst, suggesting significant selling pressure exists at these levels.
The NEAR/USDT pair's daily Average True Range of $0.19 indicates moderate volatility, providing both opportunity and risk for active traders. NEAR Protocol support levels at $2.40 represent approximately 7% downside risk from current levels, while the pivot point at $2.70 offers a potential near-term target for any recovery attempts.
Moving average analysis shows NEAR price trading below both the 7-day SMA at $2.79 and 20-day SMA at $2.77, indicating short-term bearish momentum. However, the 50-day SMA at $2.42 provides additional support context near the immediate support zone.
Should You Buy NEAR Now? Risk-Reward Analysis
Based on Binance spot market data, NEAR Protocol presents a complex risk-reward scenario for different trader profiles. For swing traders, the current setup offers a potential entry opportunity near support levels, with the Everclear partnership providing fundamental backing for any technical bounce.
Conservative investors should wait for NEAR price to establish clear support above $2.70 before considering positions, as the current technical structure suggests further downside risk. The 52-week low at $1.90 remains a concerning target if broader market weakness continues.
Active traders might consider the $2.40 support level as a potential bounce zone, particularly given the oversold Stochastic readings. However, strict stop-losses below $2.30 WOULD be essential, as a break of NEAR Protocol support levels could trigger rapid declines toward $1.79.
Risk management remains crucial, with NEAR price showing the potential for continued weakness despite positive fundamental developments. The disconnect between partnership news and price action suggests broader market sentiment outweighs individual token catalysts in the current environment.
Conclusion
NEAR Protocol faces a critical juncture as technical indicators point toward potential breakdown despite positive partnership developments. With NEAR price testing key support at $2.40 and momentum indicators showing bearish divergence, traders should prepare for either a decisive support bounce or accelerated decline toward $1.79. The next 24-48 hours will likely determine whether institutional interest from the Everclear partnership can overcome broader altcoin market weakness.
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