Freename’s Series A Breakthrough: The Web2-Web3 Domain Bridge Just Got Funded

Web3's naming wars just got a fresh ammunition dump. Freename—the startup stitching together Web2 and Web3 domain ecosystems—locked in its Series A. No more squinting at hex addresses or praying your .crypto doesn’t get squatted.

Why this matters

Domains are the new real estate, and Freename’s playing both sides. Traditional TLDs meet blockchain naming systems, letting users own, trade, and monetize across both worlds. Imagine buying ‘yourname.eth’ and having it resolve seamlessly to your legacy .com—while collecting rent on subdomains.

The cynical take

Another ‘bridge’ play in an industry obsessed with middleware—because why solve one problem when you can monetize the gap? (VCs nod approvingly.) But hey, at least it’s not another meme coin.

Bottom line: If Web3’s going mainstream, it needs naming conventions that don’t require a cryptography degree. Freename’s bet? The future’s bilingual.

Why This Funding Matters

The Series-A investment enables Freename to develop important innovations, such as a proprietary resolution protocol licensed to DNS providers for smooth Web2/Web3 integration and a collision management system that settles domain name disputes across multiple blockchains. Furthermore, by making wallet-style addresses visible and useful across common web browsers like Chrome and Safari, Freename hopes to deepen interoperability, improve its domain registration user experience, and grow internationally.

The Special Position of Freename

Being the first Web3 namespace to receive ICANN accreditation, Freename distinguishes itself in the Web3 naming market by being able to function as a conventional registrar, providing.com,.net, and other gTLDs in addition to its blockchain domain services. 

Unlike other Web3 domain providers, Freename supports multiple blockchain networks—such as Polygon, Solana, Base, and BNB Chain—and its multi‑chain infrastructure allows users to mint, manage, and trade both Web3 and DNS domains in a unified way.

What Freename Plans to Do with the Series A Capital

Freename has outlined several strategic priorities for its new funding:

• Product innovation includes improving domain management tools, establishing dApp integration points, and streamlining end-user onboarding.
• Globalization: Expanding into important areas interested in Web3 domain standards outside of Switzerland.
• Providing a universal digital identity through a single human-readable domain (yourname.crypto, for example) that serves as both a wallet alias and a DNS address is known as unified identity infrastructure.
• Enabling domains to function as wallet addresses and IP addresses in accordance with current legal frameworks is known as regulatory compliance.

Seed Round Foundations

Freename’s $2.5 million seed round launched its vision to redefine domain identity using blockchain. That funding supported early development of several flagship offerings, including:

• A Web3 WHOIS explorer that unifies data across Freename, ENS, and Unstoppable Domains.

• A browser extension (compatible with Chrome, Brave, Firefox) to enable domain resolution and crypto payment streams via MetaMask integration.

• The ability for users to register their own top‑level domains (TLDs) or second‑level domains (SLDs) on multiple chains, and monetize them through royalties as registrars themselves.

Market Opportunity and Competitive Landscape

Freename faces direct competition from companies like Unstoppable Domains, which primarily offers extensions like.crypto and.wallet on the Polygon and ethereum networks and secured a $65M Series-A in mid-2022 before reaching a $1 billion value. Freename’s strategy, on the other hand, seeks complete DNS interoperability, integrating Web3 domains into the core internet ecosystem.

With almost 6 billion internet users globally and up to 20% predicted to use Web3 services in the upcoming years, Freename is establishing itself as the industry standard LAYER for safe, programmable digital identities on both Web2 and Web3.

Challenges and Next Milestones

Main hurdles ahead include bridging education gaps, reducing onboarding friction, and navigating regulatory complexity surrounding digital identity. Browser support for Web3 domains remains limited without extensions or custom integrations. Freename’s technical stack—such as its collision resolver and resolution protocol—is ambitious but must prove scalable and user-friendly in real-world usage.

Still, backed by strong investor support and a robust plan to unify Web2 and Web3 naming, Freename is advancing toward a vision where a domain name becomes a universal passport to decentralized services, wallet interactions, and brand identity across the evolving internet.

Keynotes

• In July 2025, Freename raised $6.5 million in Series-A fundraising, led by Entrée Capital and including both new and existing investors.
• This funding supports its initiatives to combine DNS and Web3 domains to create the first unified internet naming system in history.
• Unlike its peers like Unstoppable Domains, Freename has a multi-chain resolution engine and is the first Web3 namespace to receive ICANN accreditation.
• Interoperable technologies like Web3 WHOIS and browser extensions were made possible by the seed investment; the most recent round will expand these capabilities internationally.
• Although Freename has infrastructure and adoption issues, its goal is in line with the expanding need for decentralized, human-readable identity systems.