Metaplanet’s Bold 797 BTC Purchase as Bitcoin Soars Past $120K

Tokyo-listed Metaplanet just doubled down on its bitcoin bet—snagging 797 BTC as prices blast past $120,000. The move cements their position as Asia's most aggressive corporate BTC holder.

Why now? The firm's CFO cited 'macroeconomic turbulence'—finance-speak for 'central banks keep printing money.' Their treasury now holds ~1.6% of all bitcoin ever mined.

Market watchers note the purchase was likely OTC to avoid slippage. Smart move, given how thin liquidity gets at these altitudes.

Meanwhile, gold bugs weep into their safety deposit boxes.

Bitcoin Rally Fuels Institutional Accumulation

The latest purchase comes as Bitcoin (BTC) continues its upward trajectory. The cryptocurrency has repeatedly set new all-time highs over the past week and is currently trading around $120,754, up 2.5% in the last 24 hours, according to data from The Block.

With Bitcoin gaining momentum, institutional investors like Metaplanet are doubling down on their BTC treasury strategies, reinforcing the narrative that Bitcoin is solidifying its role as a digital reserve asset.

Metaplanet Now Holds Over 16,000 BTC

With its latest acquisition, Metaplanet ranks as the fifth-largest publicly listed corporate holder of Bitcoin globally. The top five as tracked by bitcointreasuries.net now include:

Metaplanet’s rise through these ranks has been rapid, especially considering its pivot from a traditional hotel management company to a Bitcoin-focused treasury firm just last year.

Targeting Over 210,000 BTC by 2027

Last month, Metaplanet revealed an ambitious new goal: to hold over 210,000 BTC by the end of 2027. This WOULD place it ahead of even the largest current institutional holders, including Saylor’s Strategy.

To support this target, the company is exploring Leveraged strategies, including borrowing against its BTC holdings to fund strategic acquisitions.

In a recent interview with the Financial Times, Gerovich likened the current environment to a “Bitcoin Gold rush.” He suggested that the company plans to branch out into digital financial services and other cash-generating sectors, although these plans remain in early development.

Financial Performance Surging Alongside BTC

Metaplanet’s bold crypto pivot is already yielding results. According to its Q2 2025 earnings report, the company posted revenue of nearly 1.1 billion yen (approximately $7.6 million)—a 42.4% year-over-year increase. This growth is primarily attributed to Bitcoin-related activities, including appreciation of its BTC reserves and BTC-backed financial instruments.

Stock Price Rises with Crypto Exposure

As of Monday afternoon in Japan, Metaplanet’s stock ROSE 1% to 1,580 yen ($10.70), according to Yahoo Finance data. The company’s share price has become increasingly correlated with Bitcoin’s performance, a trend seen among other crypto-heavy public firms such as MicroStrategy and Coinbase.

Analysts believe that Metaplanet’s continued accumulation of Bitcoin—especially during periods of strength—may provide further upside potential to its share price in the medium to long term.

Bitcoin Price Outlook Remains Bullish

Bitcoin’s surge past $120,000 reflects heightened investor optimism, supported by ETF inflows, scarcity narratives, and global institutional adoption. Market watchers see BTC potentially targeting $130,000 and above if current trends continue.

Metaplanet’s aggressive BTC accumulation strategy is further evidence that corporate treasuries are beginning to see Bitcoin as a Core reserve asset, similar to how gold was treated in traditional finance.

Conclusion: Metaplanet Strengthens Bitcoin Commitment

Metaplanet’s consistent accumulation strategy has positioned it as a leading institutional force in the Bitcoin ecosystem. With over 16,000 BTC held, ambitious goals for the next two years, and early revenue growth from its pivot, the company appears committed to being a cornerstone of corporate Bitcoin adoption in Asia.

As Bitcoin continues to climb, Metaplanet’s model of long-term accumulation, treasury optimization, and strategic investment may become a blueprint for other publicly traded firms navigating the new digital financial landscape.