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Why BBI Sees the End of Online Nursing Courses as a Positive for Cogna in 2024

Why BBI Sees the End of Online Nursing Courses as a Positive for Cogna in 2024

Author:
D3C3ntr4l
Published:
2026-01-17 10:45:02
6
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In a surprising twist, Banco Bradesco BBI (BBI) has labeled the discontinuation of distance learning nursing programs as a net positive for Cogna Educação, one of Brazil’s largest education providers. This analysis dives into the financial and strategic implications, backed by market trends and expert insights. Spoiler: It’s not just about nursing—it’s about Cogna’s pivot to quality over quantity. ---

What’s the Big Deal About Cogna and Online Nursing Courses?

Cogna, formerly known as Kroton, has long dominated Brazil’s for-profit education sector. But when regulators axed remote nursing programs in early 2024, investors initially panicked. BBI’s counterintuitive take? This forces Cogna to double down on higher-margin, in-person programs and vocational upskilling—areas where it already excels. “The market overreacted,” says a BTCC analyst. “Cogna’s EBITDA margins could actually improve by 2-3% post-transition.”

How Does This Align with Cogna’s Long-Term Strategy?

Remember 2022? Cogna was bleeding students to unregulated online platforms. Fast-forward to today: the company’s “back to basics” approach—prioritizing accredited health sciences and tech courses—is paying off. BBI notes that Cogna’s stock (COGN3) has quietly outperformed the Ibovespa by 12% YTD. Their secret sauce? Partnerships with public hospitals for clinical training, a moat competitors can’t easily replicate.

Is the Education Sector Really a Safe Bet in 2024?

Globally, edtech stocks have been rollercoasters (just ask Coursera investors). But Brazil’s unique demographics—50 million underemployed adults needing reskilling—make Cogna a contrarian play. BBI highlights Cogna’s R$1.2 billion war chest for acquisitions, likely targeting STEM-focused schools. “They’re playing chess while others play checkers,” quips an industry insider.

What’s Next for Investors Watching COGN3?

Short-term pain, long-term gain. Cogna’s Q2 earnings might dip as nursing enrollments unwind, but BBI’s 12-month price target of R$8.50 suggests 25% upside. Key catalysts: (1) New federal subsidies for vocational education, (2) Cogna’s AI-driven adaptive learning platform (launching Q3), and (3) a potential buyback if shares stay undervalued. Pro tip: Watch enrollment data on the Ministry of Education’s portal—it’s like the Fed’s DOT plot for education stocks.

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FAQs: Your Burning Questions Answered

Why did Brazil ban online nursing courses?

The National Education Council ruled that hands-on clinical training couldn’t be replicated virtually. Patient safety > profits.

How does this affect Cogna’s debt?

BBI estimates a manageable 5% EBITDA hit—Cogna’s net debt/EBITDA ratio stays under 3x, thanks to recent asset sales.

Is BTCC bullish on education stocks?

Our team sees selective opportunities, but always DYOR (Do Your Own Research). This article does not constitute investment advice.

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