Nexo Tees Up Major Partnership with DP World Tour—Announces Exclusive Crypto-Backed Golf Championship
Crypto meets fairway as Nexo swings for mainstream adoption.
The institutional-grade lending platform just inked a deal with the DP World Tour—and they’re not just sponsoring a hole. Nexo’s launching an entire championship, putting digital assets front and center in the staid world of professional golf.
No prize pool details yet—but expect eye-watering sums (and at least one ‘stablecoin’ joke from commentators).
Why golf? Same reason banks love country clubs: high-net-worth targets. Nexo’s betting crypto’s ‘rough patch’ is over—and wealthy duffers will trade divots for DeFi.
P.S. If the trophy’s an NFT, we’re shorting golf pants.
