Metaplanet’s Bold $880M Bitcoin Bet: Japan’s Corporate Giant Targets Overseas Investors for Massive Crypto Acquisition
Tokyo's Metaplanet makes aggressive move into digital assets—bypassing traditional finance channels to secure $880 million from international backers.
The Strategy Shift
Instead of relying on domestic funding sources, the Japanese firm taps global crypto enthusiasm to fund what could become one of Asia's largest corporate Bitcoin treasuries. They're betting international investors will move faster than local institutions—who still treat crypto like a risky side project.
Why It Matters
This isn't just another company buying Bitcoin—it's a Japanese firm deliberately going overseas for funding, essentially giving their own financial system a vote of no confidence. While traditional finance debates regulation, Metaplanet's cutting through the red tape and getting straight to the accumulation phase.
Because nothing says 'trust the system' like raising nine figures abroad to buy an asset your home country's regulators still view with suspicion.
Bitcoin purchases
Metaplanet plans to use roughly JPY 123.8 billion (approximately $835 million) raised from the upcoming funds to acquire bitcoin between September and October 2025.
The firm executives said the goal is to expand the company’s Bitcoin net asset value (BTC NAV), which serves as the foundation for its preferred shares, while maximizing BTC per share and overall yield.
The Tokyo-listed firm already ranks as the seventh-largest corporate Bitcoin holder, with 18,991 BTC valued at about $2.1 billion, according to Bitcoin Treasuries data.
Its accumulation strategy, first adopted in April 2024, has steadily transformed the company into a regional counterpart to US-based Strategy (formerly MicroStrategy).
Beyond direct purchases, Metaplanet will direct JPY 6.5 billion (equivalent to $44 million) into its “Bitcoin Income Business,” which generates returns by selling covered call options and expanding put option activity on its holdings.
The program is already profitable, and the company expects the infusion to scale operations through December 2025.
By combining aggressive accumulation with income-generating strategies, Metaplanet is betting on Bitcoin not only as a reserve asset but also as a source of ongoing cash flow.
This approach underlines the firm’s ambition to cement a treasury-first model, deepen ties with global institutional investors, and build a more resilient financial base for long-term growth.
