Animoca Brands Joins Forces with Cross the Ages to Supercharge Blockchain Game Launch

GameFi heavyweight Animoca Brands just locked arms with Cross the Ages—and the blockchain gaming space is buzzing. This isn't just another partnership; it's a power move that could reshape play-to-earn landscapes.

Why it matters: When a titan like Animoca backs a project, markets listen. Their track record of turning pixelated assets into seven-figure NFTs means this collab deserves your attention—even if you're still bitter about your DeFi rug pull last quarter.

The bottom line: While traditional finance struggles with 0.01% savings yields, Animoca's betting big on digital ownership. Their play? Turning gamers into stakeholders through blockchain magic. Will it work? Place your bets—the house always wins.

Alongside supporting the new title, Animoca Brands has begun acquiring additional CTA tokens on the open market. The CTA token is the utility and governance token that powers Cross the Ages’ games, NFTs, and storytelling assets. 

It will be used in interactions across the platform’s VIRTUAL and real-world assets, within Arise and other experiences within the Cross the Ages ecosystem.

Animoca will also assist in improving the go-to-market strategy of Blast, the updated version of Cross the Ages’ original trading card game. The updates will include guidance on tokenomics, marketing, and providing liquidity for the CTA token.

Executives: Arise shows crypto games’ AAA potential

In the release announcing the partnership, Yat Siu, co-founder and executive chairman of Animoca Brands, praised the collaboration and reiterated the company’s belief in the potential of Cross the Ages’ blockchain game development.

“The team at Cross the Ages has been consistently and strongly committed to high-quality Web3 game development,” said Siu. “We believe that the market has significantly undervalued the potential of Cross the Ages. Arise’s development on Unreal Engine 5 truly showcases crypto gaming’s AAA potential.”

Sami Chlagou, CEO and co-founder of Cross the Ages, mentioned Yat and his company had been supporting Cross the Ages since 2021. He also talked about their first CTA token launch and a recent equity funding round in 2024. 

“We’re proud to have the continued support of a Web3 gaming pioneer, and we’re convinced this partnership marks the next chapter in an incredible journey,” said Chlagou.

In the meantime, Animoca Brands revealed it has entered into a joint venture with Standard Chartered Bank and Hong Kong Telecom, in preparation of a stablecoin issuer license application in Hong Kong. 

Evan Auyang, Group President of Animoca Brands, disclosed the initiative in an exclusive chat with China Business Network. He explained that the joint venture could create a licensed entity capable of issuing a stablecoin pegged to the Hong Kong dollar (HKD). 

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