Zerobro Founder Jeffy Yu Alive After Doxing—Found Hiding at Parents’ Home
After weeks of speculation—and more than a few ’rug pull’ jokes—Zerobro’s elusive founder Jeffy Yu has been located. Not in a tropical tax haven, not on a private island, but in his childhood bedroom.
The crypto world collectively facepalmed as doxers revealed Yu had been holed up at his parents’ suburban house. No Lambos, no yachts—just mom’s meatloaf and a suspiciously inactive Binance account.
Meanwhile, Zerobro’s token (ZERO) briefly spiked 300% on the news—because nothing pumps a dead project like schadenfreude dressed as a ’community revival.’

ZEREBRO traded at $0.04, close to its lower range. Following the faked death scandal, the @zerebro0x account was suspended. ZEREBRO was a former star among AI tokens, inviting inflows at the end of 2024 and in early 2025.
Jeffy Yu crosses the boundary of crypto influencing
While volatile, the projects of Jeffy Yu fit into the overall ethos of hot meme and AI agent markets. The crypto community considered Yu one of the top influencers and content producers.
https://x.com/moneypolyx/status/1920794345931719150
AI agent and meme token stunts are not unknown in crypto space, ranging from harmless fun to fake charity or outright rug pulls.
By industry standards, Yu’s rug pull is relatively small, though it happened at a time where meme tokens lost some of their irrational hype. LLJEFFY rallied up to a valuation of $30M at its peak, relatively low compared to the first wave of the meme market.
As a paradox, LLJEFFY did not go to zero, but turned into a community token. Unlike rug pulls, the online fame of Yu means the community may not forget the rug pull attempt and the lies so quickly. The new community sent out a message the asset WOULD continue, as a legacy to Yu’s fake story.
https://x.com/JeffyYuOG/status/1920864564423655897
Despite the market cap losses, Yu mostly earned from ZEREBRO sales, and posted losses on LLJEFFY. On-chain data showed Yu actually bought some of the token’s supply and sent it to a burn address.
KEY Difference Wire: the secret tool crypto projects use to get guaranteed media coverage