Meta Eyes Stablecoin Integration—Instagram Could Become a Crypto Wallet

Meta is reportedly exploring stablecoin payments—because what’s more ’disruptive’ than letting influencers shill tokens between selfies?

The move signals Zuckerberg’s latest pivot to crypto after Libra’s spectacular flameout. This time, the playbook is simpler: bolt dollar-pegged tokens onto existing apps instead of fighting regulators head-on.

Instagram’s 2 billion users might soon tip creators in USDC between Stories. Because nothing says ’Web3 adoption’ like monetizing thirst traps with blockchain rails.

Wall Street analysts predict Meta will partner with existing stablecoin issuers—avoiding the regulatory landmines that sank Diem. Translation: they’ll let Circle and Tether take the compliance bullets while Meta skims the fees.

Stablecoins on the Rise

Interest in stablecoins is increasing across the board. This is primarily due to the institutional interest, boosted by significant technological progress over the years, as well as recent favorable political winds globally in general, and from the US in particular.

Total stablecoins market capitalization currently stands at $242.805 billion, according to DeFiLlama. It has been steadily increasing over the past year, hitting one record high after the other.

Standard Chartered Bank recently predicted that the stablecoin market could go up by about 10-fold to $2 trillion within the next three years. Citigroup projected that the market cap could surpass $2 trillion by 2030.

Also, as reported last week,has increased to $124.5 billion. Notably, Ethereum’s stablecoin market has become the dominant LAYER for digital dollar liquidity.

At the same time,dominance is currently 62%, followed by25%.

Meanwhile, in the US, the lawmakers are discussing stablecoin-related bills, though they seem to have come to an impasse. The Senate failed to advance the Guiding and Establishing National Innovation for US Stablecoins (GENIUS) Acton during the Thursday vote.

This was the result of a divide over crypto policy and concerns about US President Donald Trump’s ties to cryptocurrencies, including Trump-affiliated World Liberty Financial’s launching the USD1 stablecoin.

Meanwhile, among many companies making stablecoin strides, payments giant150 million merchants across its network to receive payments in stablecoins in late April. BVNK, a major stablecoin payment infrastructure provider, secured a strategic investment fromthrough the latter’sarm. The company plans to expand its operations in the US.

Also, major payments company, which allows companies in 101 countries to hold and transact in stablecoins.