Amazon & Walmart Eye Stablecoin Domination: Retail Giants Plot Crypto Payments Revolution
Forget CBDCs—the real stablecoin arms race is heating up in the retail sector. Amazon and Walmart are reportedly building their own dollar-pegged tokens, and the implications could shake traditional finance to its core.
Why settle for Visa fees when you can mint your own money?
These wouldn''t be vanity projects. Leaks suggest both companies aim to slash payment processing costs by 40-60% while locking customers into proprietary ecosystems. The playbook? Attach loyalty programs directly to chain settlements—every transaction earning points automatically.
Wall Street analysts are scrambling to update models. If successful, these retail stablecoins might eclipse Tether''s volume within 18 months. Though let''s be real—the ''decentralized'' part will likely be... flexible.
One hedge fund manager quipped: ''Finally, a stablecoin backed by something tangible—your future purchases at 20% markup.'' The real question? Whether regulators will treat these as currencies or just another corporate scrip.
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Momentum isn’t limited to retail. Shopify has already committed to adding USDC payments before 2025 is out, and a banking consortium linked to JPMorgan, Bank of America, Citigroup, and Wells Fargo is discussing a joint token as well. Post-trade giant DTCC, meanwhile, dubbed stablecoins the “ideal instrument” for just-in-time collateral during a May pilot study.
None of these projects will launch until lawmakers finish haggling over the GENIUS Act’s final language and the House gives its blessing. But if the bill lands on the president’s desk, expect a stampede: big-box stores, banks, and fintechs alike appear ready to swap card rails for blockchains the moment Washington hands them a rulebook.
