Consensys Gobbles Up Web3Auth in Bid to Fix MetaMask’s Onboarding Nightmare
Ethereum giant Consensys just threw cash at its UX problem—acquiring Web3Auth to streamline MetaMask logins. Because nothing says ’decentralized future’ like corporate M&A solving basic wallet friction.
The move targets crypto’s dirty secret: onboarding still sucks. Web3Auth’s multi-factor auth tech could finally make self-custody less terrifying for normies—assuming Consensys doesn’t bureaucracy it to death.
Wall Street bankers watching this play out: ’Cute. Now do KYC.’
