GameStop Doubles Down on Bitcoin with Half-Billion Dollar Bet
Retail’s favorite meme-stock rebel just went full crypto degen—dropping $512 million on 4,710 BTC. Because when your core business is struggling, why not YOLO into digital gold?
Wall Street analysts are already sharpening their knives—’We applaud this bold diversification into speculative assets with no earnings,’ said no investment banker ever.
The move signals either visionary foresight or desperation theater. With Bitcoin’s volatility, tomorrow’s balance sheet could read like a casino receipt. But hey—at least they’re not buying more mall real estate.

GameStop ($GME) has purchased 4,710 Bitcoin, worth approximately $512 million, marking a major investment in cryptocurrency. This move signals the company’s growing interest in digital assets and diversification beyond its traditional retail business. By adding Bitcoin to its portfolio, GameStop joins other major companies embracing crypto as part of their financial strategy. The purchase highlights increasing corporate confidence in Bitcoin’s long-term value and its role in the future of finance.