BTCC / BTCC Square / CoindeskEN /
Crypto’s Communication Crisis: Why the Industry Can’t Get Its Message Straight

Crypto’s Communication Crisis: Why the Industry Can’t Get Its Message Straight

Author:
CoindeskEN
Published:
2025-07-29 16:37:33
5
3

Crypto Has a Comms Issue

Crypto's biggest hurdle isn't regulation or volatility—it's terrible storytelling. The sector keeps tripping over its own jargon while Wall Street spins simpler (if dumber) narratives.


Signal vs. Noise

Decentralized purists rant about 'banking the unbanked' as traders front-run the next meme coin. No wonder normies think crypto means 'rug pulls and Lambos.'


VCs vs. Reality

Investors pour billions into infrastructure no one uses while ignoring the UX disasters scaring off actual humans. Try explaining seed phrases to your aunt after three margaritas.


The Fix?

Binance's compliance overhaul shows glimmers of maturity—but until projects ditch the cultish whitepaper prose for plain English, crypto will keep losing the PR war to TradFi's slick suits.

Closing thought: Maybe Satoshi should've written the whitepaper on Substack.

|Square

Get the BTCC app to start your crypto journey

Get started today Scan to join our 100M+ users