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Bakkt Goes All-In on Crypto: Dumps Loyalty Biz, Offers Shares in Bold Pivot
Bakkt Goes All-In on Crypto: Dumps Loyalty Biz, Offers Shares in Bold Pivot
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Bakkt just ripped off the band-aid—out with the old loyalty business, in with a full-throttle crypto play. Shares are now on the table, and Wall Street's already placing bets.
From Points to Purely Digital
No more half-measures. The firm's ditching its legacy operations to go pure crypto—volatility be damned. Shareholders get front-row seats to the experiment.
Wall Street's Latest Gamble
Because nothing says 'conviction' like monetizing your pivot through equity sales. Traders are either salivating or shorting—no in-between.
One thing's clear: Bakkt's betting the house on digital assets. Whether that's visionary or desperate depends on which hedge fund manager you ask.
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