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Prenetics Goes Bold: Healthcare Giant Allocates Treasury to Bitcoin via Kraken

Prenetics Goes Bold: Healthcare Giant Allocates Treasury to Bitcoin via Kraken

Author:
Coindesk
Published:
2025-06-18 13:10:00
9
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Healthcare Firm Prenetics Uses Kraken to Kickoff Bitcoin Treasury

Another corporate player dives headfirst into crypto—this time, it's healthcare firm Prenetics making waves with a bitcoin treasury play.

Why Kraken? Because even biotech firms know: when you're betting on volatility, you might as well pick the exchange that's survived more crypto winters than Bitcoin has halvings.

The move signals growing institutional comfort with crypto—or maybe just desperation for yield in a zero-rate world. Either way, shareholders are strapped in for the ride.

Will this allocation moon or crash? That depends on whether you believe in 'digital gold' or think corporate treasurers have gone full degen.

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