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Curve at 5: The Bizarre, Brilliant Legacy of DeFi’s Most Unconventional Token Launch

Curve at 5: The Bizarre, Brilliant Legacy of DeFi’s Most Unconventional Token Launch

Author:
Blockworks
Published:
2025-08-14 04:02:17
19
2

Curve turns five, marking a half-decade since DeFi’s strangest token launch

Five years ago, Curve Finance flipped the script—launching with a token model so odd, even crypto veterans scratched their heads. Today, it’s a billion-dollar pillar of DeFi. Here’s why it worked.

The ‘vampire attack’ that wasn’t

No ICO. No VC handout. Just a liquidity mining scheme that turned yield farmers into overnight evangelists—while Wall Street bankers muttered about ‘unsustainable ponzinomics.’

From meme to machine

What started as a nerdy stablecoin swap protocol now processes $2B+ daily volume. The kicker? Those early ‘strange’ tokenomics created DeFi’s stickiest liquidity—proving sometimes the weirdest ideas stick hardest.

Happy birthday, Curve. TradFi still doesn’t get you—and that’s exactly how you like it.

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