MEXC Ventures Doubles Down on Indonesia – Strategic Investment in Triv Exchange Fuels SE Asia Crypto Domination

MEXC Ventures just placed a bullish bet on Indonesia's booming crypto market—pouring capital into local exchange Triv to carve up Southeast Asia's digital asset frontier.

The move screams 'land grab' as institutional players scramble for position in the region's underbanked, mobile-first economies. Triv's local know-how combined with MEXC's liquidity could create an unstoppable force—or just another speculative play in finance's wildest sector.

Watch this space: Where traditional banks fear to tread, crypto ventures see dollar signs. And they're not wrong—yet.

MEXC Ventures, the strategic investment arm of global cryptocurrency exchange MEXC, has announced a significant investment in Triv, a prominent Indonesian crypto exchange, valuing the company at $200 million. The move is a key part of MEXC's ongoing strategy to strengthen its foothold in Southeast Asia, a region with a rapidly growing digital asset market.

The partnership comes at a notable time for the Indonesian crypto sector, which recently saw the implementation of new crypto tax rules on August 1st.

Under the new structure, sellers on domestic crypto exchanges will pay 0.21% tax on transaction value, up from the previous 0.1% rate. Sellers using overseas exchanges face a more substantial increase to 1%, jumping from the prior 0.2% rate.

Crypto buyers who previously paid 0.11-0.22% in value-added tax (VAT) under the old system now have that component eliminated under the revised framework. However, crypto mining faces higher taxation, with VAT rates rising to 2.2% from 1.1%.

Despite these new regulations, the Indonesian crypto market continues to show immense potential. The value of crypto trading in the country surged by 335.9% in 2024 to over 650 trillion rupiah, and the number of crypto users has surpassed 20 million, outpacing the number of investors in the local stock market.

Established in 2015, Triv has built a strong reputation as one of Indonesia's oldest and largest crypto exchanges, serving over 3 million registered users. Its robust regulatory compliance, including comprehensive licenses from both the Financial Services Authority (OJK) and the Commodity Futures Trading Regulatory Agency (BAPPEBTI), has cemented its position as a trusted platform in the market.

Triv's CEO and Founder, Gabriel Rey, stated that the investment will be used to expand the platform's coin offerings, enhance liquidity, and introduce more innovative products. The funding will also support the growth of CryptoWave Media, Triv's crypto-focused news outlet.

For MEXC, the investment is a strategic win, providing direct access to a well-established and compliant platform in a key market. "Indonesia is one of the most dynamic and promising digital asset markets in the region," said LEO Zhao, Investment Director at MEXC Ventures.

"Triv has earned a strong reputation for compliance, security, and user trust. We are excited to support its next phase of growth," he added.

This deal highlights a broader trend of international crypto players focusing on Southeast Asia. As local governments establish clearer regulatory frameworks, the region is becoming an increasingly attractive hub for digital asset innovation and investment.