Metaplanet’s Bitcoin Treasury Play Delivers Staggering 435.9% Yield in 2025
Tokyo-based Metaplanet just flexed its crypto muscles—adding 797 BTC to its corporate treasury while traditional finance dinosaurs were busy shorting ETFs.
The move catapults their Bitcoin holdings into the institutional big leagues, proving once again that corporate balance sheets can outpace legacy bonds by a country mile.
With a 435.9% yield since acquisition, their CFO is either a genius or just lucky—ask again after the next halving.
Meanwhile, Goldman Sachs is still 'evaluating blockchain use cases.'

Metaplanet announced Monday it has acquired an additional 797 Bitcoin for approximately $93.6 million at an average price of $117,451 per bitcoin. The purchase brings the Tokyo-listed company's total Bitcoin holdings to 16,352 BTC, acquired for roughly $1.64 billion at an average cost of $100,191 per bitcoin.
Metaplanet has acquired 797 BTC for ~$93.6 million at ~$117,451 per bitcoin and has achieved BTC Yield of 435.9% YTD 2025. As of 7/14/2025, we hold 16,352 $BTC acquired for ~$1.64 billion at ~$100,191 per bitcoin. $MTPLF pic.twitter.com/zFSH0WIima
— Simon Gerovich (@gerovich) July 14, 2025CEO Simon Gerovich noted that the company has achieved a Bitcoin yield of 435.9% year-to-date in 2025, reflecting the substantial gains from its aggressive cryptocurrency accumulation strategy. The latest acquisition comes as Bitcoin continues its historic rally, recently breaking through $120,000 to reach new all-time highs.
Bitcoin Surges Past $120,000 as Congress Prepares Historic “Crypto Week”The leading cryptocurrency breaks through psychological barrier while House prepares to vote on three landmark digital asset billsMetaplanet, which originally operated as a hotel company before pivoting into cryptocurrency, has positioned itself among the top public corporate holders of Bitcoin globally. The company's treasury strategy has transformed it into a de facto Bitcoin investment vehicle, similar to Strategy's approach in the United States.
The timing of the purchase coincides with Bitcoin's surge above $121,000, driven by rising institutional adoption and expectations around favorable U.S. regulatory developments. Strong inflows into spot Bitcoin exchange-traded funds have also provided additional momentum for the cryptocurrency's price appreciation.
Despite the significant Bitcoin acquisition and the cryptocurrency's record-breaking performance, Metaplanet shares traded largely unchanged from last week at 1,555 JPY. The stock's muted response suggests investors may have already priced in the company's continued Bitcoin accumulation strategy.
Metaplanet's substantial Bitcoin holdings make it one of the most exposed publicly traded companies to cryptocurrency price movements outside of the United States.
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