GBM Ignites Web3 Frenzy: Exclusive NFT Auction Festival with The Sandbox, Aavegotchi & Unstoppable Domains
Web3 just got louder. GBM's auction festival drops like a bull in a china shop—The Sandbox's virtual real estate, Aavegotchi's DeFi-powered ghosts, and Unstoppable Domains' blockchain identities all hit the bidding block.
Who's cashing in?
GBM's playbook reads like a metaverse Black Friday: partner with blue-chip NFT projects, sprinkle in FOMO, and watch degens scramble. Meanwhile, traditional finance bros still think 'gas fees' refer to ExxonMobil.
One prediction: This auction won't be quiet—just like your portfolio after another 10% BTC swing.

GBM, the auction protocol reinventing how value is distributed onchain, has announced the launch of its inaugural, a multi-month celebration of auctions, rewards, and community participation.
The Festival kicks off in partnership with leading Web3 names, including The Sandbox, Aavegotchi, Unstoppable Domains, Song a Day, Vision.io, and more, all showcasing the power of GBM’s proprietary, where every bidder gets rewarded, not just the winner.
This event marks the first phase of GBM’s full protocol launch and upcoming token release. Alongside the auctions, participants can engage in quests, earn incentives, and unlock exclusive rewards, all designed to showcase GBM’s next-generation auction mechanics ahead of its full protocol launch.
Traditional auctions reward only the highest bidder, leaving everyone else with nothing, despite shared exertion in their time, capital, and interest. This is a zero-sum model that creates friction, fosters sniping, and kills genuine price discovery, often leading to both sides being disenfranchised. This winner-takes-all model is broken, and GBM introduces a paradigm shift with its.
With the GBM auction, outbid participants receive their full bid back along with an incentive, turning participation into a rewarding act. This flips the traditional format on its head, creating a dynamic, trustless, high-engagement environment where competition drives true market discovery, not manipulation or luck.
Already, several leading Web3 projects have embraced GBM’s Win-Win model for its transparency, flexibility, and ability to engage communities without extractive mechanics.
Sandy Carter, COO, Unstoppable Domains
Sébastien Borget, Co-Founder & COO, The Sandbox
For GBM, The Auction Festival is a milestone in the protocol’s evolution.
Hugo McDonaugh, Co-Founder & CEO, GBM
The Auction Festival will run from late June through to early September, bringing together partner-led auctions, community quests, and protocol-wide incentives. Highlights include:
- Live partner auctions, including but not limited to: Aavegotchi, Unstoppable Domains, The Sandbox, and Freename.
- Participation incentives for all bidders, not just winners.
- Community quests and tiered engagement rewards.
- Giveaways, competitions, and community events.
The Festival is also a gateway to deeper protocol participation. Through the Festival and the GBM Community Programme, users can earn points for bidding, selling, completing quests, collecting trophies, badges, NFTs, and other rewards. These incentives ultimately lead to a share of the GBM token when it’s launched.
The Auction Festival officially begins on the 30th June 2025.
Users can:
- Learn more about the Festival and the GBM protocol here: https://docs.gbm.auction/
- Join the community here: https://discord.gg/gbmauction
- Follow for updates here: https://x.com/GBMauction
GBM is the auction protocol redefining how value is distributed onchain. At the heart of GBM is its innovative Win-Win auction model, which rewards every participant, not just the winner. This sets a new standard for price discovery and value alignment across Web3.
To date, GBM has poweredand distributed over, proving its model at scale.
Trusted by top Web3 ecosystems including The Sandbox, Aavegotchi, and Unstoppable Domains, GBM is the next-generation auction LAYER for crypto-native platforms – making auctions more transparent, engaging, and fair for everyone.
For more information, users can visit: https://web3.gbm.auction
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