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Bitcoin Goes Corporate: The Stunning Rise of BTC Treasury Adoption Since 2020 (And How to Ride the Wave)

Bitcoin Goes Corporate: The Stunning Rise of BTC Treasury Adoption Since 2020 (And How to Ride the Wave)

Author:
Bitcoinist
Published:
2025-06-19 13:36:06
10
1

Wall Street's sleeping giant woke up hungry. Five years after MicroStrategy kicked off the corporate Bitcoin buying spree, over 40% of S&P 500 companies now hold BTC on their balance sheets—whether their CFOs understand it or not.

The New Corporate Playbook

Gone are the days when treasury diversification meant shuffling between T-bills and commercial paper. Today's forward-thinking treasurers treat Bitcoin like digital gold—with 10x the volatility and 100x the career risk. Early adopters saw their holdings appreciate 500% before the suits at BlackRock even got their ETF approved.

Survival Tips for the Coming Onslaught

• Custody wars heat up as legacy banks scramble to offer 'regulated' solutions that conveniently skim 200bps
• Lightning Network adoption cuts settlement times from days to seconds—if you can navigate the liquidity maze
• Watch for the inevitable 'Bitcoin washing' as companies rebrand minor crypto experiments as 'blockchain strategies'

The institutional floodgates are open. Meanwhile, goldbugs still waiting for hyperinflation are stuck explaining why their 'safe haven' got outperformed by internet money again.

Michael Saylor Bitcoin Purchase 2020

So where did it all go right for Bitcoin, and what does it mean for ordinary investors? What happens when Bitcoin becomes money, gold, and growth – all in one?

We discuss that below.

Bitcoin Treasuries: From Experiment to Strategy

MicroStrategy’s initial Bitcoin buy happened again. And again. And again. Each time, the idea of buying Bitcoin as a reserve asset became a little less strange and a little more appealing (to an increasing number of asset managers).

MSTR Bitcoin over Time

And eventually, the idea began to spread, with other entities from governments (El Salvador, USA) to major tech companies (Tesla) following suit.

Today, over 235 public/private companies and institutions hold Bitcoin in reserve.

MicroStrategy still leads the pack with 592K BTC worth over $62B, but other major holders include Tesla, Coinbase, Galaxy Digital, and even national governments like the United States, China, and the UK.

In many ways, these entities treat Bitcoin the same way traditional treasurers once treated Gold or U.S. bonds. But Bitcoin strategies have moved beyond just piling up Bitcoin in digital vaults; they’re calculated bets on Bitcoin’s multi-role future.

Here’s what that means.

Bitcoin Treasuries as Diversification

Bitcoin strategies have evolved beyond mere hoarding.

An increasingly large part of the total Bitcoin supply goes towards ETFs and funds.

BTC ETFS and Funds

Those funds provide indirect investor exposure to Bitcoin, without needing to directly engage in the crypto economy. No wallets, no seed phrases, just a typical account with any online broker, and any investor can profit from Bitcoin’s rise.

It’s also important to note that Bitcoin treasuries aren’t just for publicly traded companies like Saylor’s Strategy ($MSTR). Governments hold hundreds of thousands of Bitcoin between them. Sometimes those coins are held informally, seized from enforcement actions and confiscations.

Other times, as is the case with the United States, they form part of formal national Bitcoin reserves.

In fact, governments are one of the largest Bitcoin holders when looking at the entire sector. Only ETFs and public companies hold more.

BTC in Treasuries

Treasuries have moved from the fringe to the mainstream, and Bitcoin isn’t the player in the game anymore. solana treasuries are also gaining steam. DeFi Development Corp ($DFDV) has amassed over 620K $SOL and watched its own stock price soar over 4,000% percent.

Solana treasuries rely on yield generation and DeFi to leverage treasuries for long-term gain. It’s a more native integration than is currently possible with Bitcoin treasuries.

With both $SOL and $BTC, the treasury approach is shaping a crypto future where Bitcoin, and other cryptos, are money, gold, and investments, all in one.

And BTC Bull Token, the first-ever Bitcoin meme coin, will help shape that future.

BTC Bull Token ($BTCBULL) – Diversify Meme Coin Momentum with Bitcoin Potential

All of the above – Bitcoin treasuries, investments, increased demand, all of it – paints a very bullish future for Bitcoin

BTC Bull Token ($BTCBULL) intends to profit off that future.

The project’s tokenomics use an innovative blend of crypto airdrops and token burns to encourage $BTCBULL and $BTC to move together. Every time $BTC breaks through another $25K gain, $BTCBULL responds.

  • $125K, $175K, $225K – $BTCBULL token burns to exert deflationary pressure on the token price
  • $150K, $200K – $BTC token airdrops to investors holding BTC Bull in Best Wallet
  • $250K – $BTCBULL airdrop for investors who hold on to see Bitcoin break a quarter-million

BTC bull tokenomics

What is BTC Bull Token? It’s a token that makes the most bullish case for Bitcoin possible.

Earn when Bitcoin’s gains pull meme coins up, increasing the $BTCBULL price. Earn free $BTC through milestone airdrops. Earn free $BTCBULL at the end.

There’s even staking at 56% APY during the presale.

In a world where Bitcoin is everything, the potential gains for a true Bitcoin meme coin are nearly limitless. That’s why our own price prediction sees $BTCBULL reaching $0.0187 by 2026, up 627% from its current $0.00257.

Check out our guide on how to buy $BTCBULL and visit the presale page to learn more.

The Dawn of a World Where Bitcoin Is Everything

Do you want Bitcoin to be money? Countries like El Salvador already accept Bitcoin as legal tender, and global payment infrastructure is following suit.

Do you want to HODL Bitcoin as the ultimate store of value? With 230% AAR, Bitcoin crushes the S&P 500’s 10% AAR.

Do you want to amass an inflation-proof Bitcoin treasury? So does everyone else:

Be ready for a world where Bitcoin fills multiple roles, and prepare for the Bitcoin mainstream with BTC Bull.

Do your own research; this isn’t financial advice.

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