Michael Saylor Doubles Down: MicroStrategy Snaps Up 15,355 Bitcoin in Latest Buying Spree

MicroStrategy just added another $1 billion worth of Bitcoin to its treasury—because apparently, corporate balance sheets are the new crypto wallets. CEO Michael Saylor’s latest 15,355 BTC purchase brings the company’s total holdings north of 200,000 BTC. Wall Street analysts remain divided: ’visionary hedge’ or ’shareholder-funded gambling.’

The move comes as institutional interest in Bitcoin surges—despite regulators still treating crypto like a back-alley poker game. Saylor’s all-in strategy either proves he’s the ultimate Bitcoin maximalist... or that he missed the memo about diversification. Meanwhile, traditional investors clutch their pearls and gold bars.

Strategy Shells Out Premium Price For New Bitcoin Haul

Strategy purchased the newest Bitcoin at an average price of $92,737 per coin, based on Saylor’s declaration. This is well above their total average cost of $68,459 per BTC. The acquisition is coming after what looks to be a monthly cycle where Strategy conducts its largest purchases towards the tail-end of every month.

$MSTR has acquired 15,355 BTC for ~$1.42 billion at ~$92,737 per bitcoin and has achieved BTC Yield of 13.7% YTD 2025. As of 4/27/2025, we hodl 553,555 $BTC acquired for ~$37.90 billion at ~$68,459 per bitcoin. https://t.co/5OOs3UdWLg

— Michael Saylor (@saylor) April 28, 2025

The firm, which rebranded from MicroStrategy and diversified away from business intelligence and towards crypto development, purchased Bitcoin three times in the last five weeks. The reports indicate this forceful buying strategy has been successful so far as their holdings have delivered a 14% return year to date.

Strategy’s Crypto Holdings Dwarf Other Corporate Investors

The value of Strategy’s Bitcoin holdings places it well ahead of other publicly traded companies that invest in the cryptocurrency. According to figures from Bitcoin Treasuries, Strategy currently owns 505,955 more BTC than runner-up Marathon Digital and 522,055 more than third-placer Twenty One Capital.

Strategy has invested nearly $38 billion in total on its crypto purchases. With the value of their holdings standing at over $50 billion currently, the firm has an unrealized profit of $14 billion. This profit is on paper alone until the company sells some of its holdings.

A cryptocurrency expert known as J.A. Maartunn of CryptoQuant pointed out Strategy’s habit of making its biggest buys at the end of the month. The firm acquired 20,365 Bitcoin ($1.99 billion) in late February and 22,048 Bitcoin ($1.92 billion) in late March, with this latest April buy following the same trend.

Between these huge end-of-month purchases, Strategy’s purchases were never more than 7,000 BTC, validating the analyst’s comment on the company’s purchasing behavior. This trend implies the company could keep making substantial purchases in subsequent months.

Featured image from Unsplash, chart from TradingView