Metaplanet’s Bitcoin Treasury Soars to $2B—CEO Declares ‘All-In on BTC Growth’

Metaplanet just joined the billion-dollar Bitcoin club—and they’re not stopping there.

The $2B Bet

Tokyo’s Metaplanet now holds over $2 billion in BTC, doubling down as corporate treasuries flee fiat. CEO’s rallying cry? ‘Our mission is to grow Bitcoin’—no apologies to the Bank of Japan.

Crypto’s New Corporate Whale

While legacy finance hedges with gold ETFs, Metaplanet’s balance sheet reads like a crypto maximalist’s manifesto. The move mirrors MicroStrategy’s playbook—minus the PowerPoints about ‘digital transformation.’

The Cynic’s Corner

Another day, another company using shareholder money to HODL. At least they’re transparent about gambling—unlike Wall Street’s ‘risk-managed’ casino.

Key Takeaways

Metaplanet has surpassed 17,000 BTC in holdings, solidifying its position as Asia’s MicroStrategy amid growing institutional interest in Bitcoin. 

Despite Bitcoin’s [BTC] recent dip from $119K to $114K since the 1st of August, institutional confidence in the asset appears unshaken.

At press time, Bitcoin was trading slightly in the green with a modest 0.61% 24-hour gain, according to CoinMarketCap.

Metaplanet adds more Bitcoin

Undeterred by the price correction, Tokyo-listed Metaplanet has doubled down on its bitcoin strategy, adding 463 BTC to its treasury on the 4th of August, bringing its total holdings to a staggering 17,595 BTC.

That stash is worth over ¥261.28 billion (roughly $1.78 billion), though the company estimates its value to be closer to $2.02 billion based on gains.

This acquisition comes just days after the company filed plans to raise up to ¥555 billion ($3.7 billion) by issuing perpetual preferred shares.

In fact, CEO Simon Gerovich further confirmed that Metaplanet’s average purchase price stood at $101,422.

 He also added, 

“Our goal is to have multiple tools to raise capital for buying Bitcoin. On a Bitcoin standard, the mission is to continuously grow Bitcoin per share.”

New BTC titan rises in Asia

With this recent purchase, Metaplanet has climbed to the seventh spot globally among publicly listed companies.

In fact, it surpassed Coinbase and placed just behind heavyweights like MicroStrategy, Marathon Digital (MARA), and Riot as per BitcoinTreasuries.net. 

However, despite the milestone, Metaplanet’s stock took a 6.68% hit, trading at 992 JPY.

Source: Google Finance

All this followed the company’s recent massive $92.93 million BTC purchase, which pushed it past the 17,000 BTC mark.

Institutions stack more BTC

Fidelity’s Chris Kuiper confirmed the broader trend: more public companies are crossing the 1,000+ BTC threshold.

“We have gone from 24 companies at the end of Q1 2025, to 30 at the end of Q2 and now have 35 so far into Q3!”

Source: X

What’s more?

Trump Media also made headlines with its Q2 earnings report, revealing it had accumulated $2 billion worth of Bitcoin in July, further intensifying the competition among firms racing to build substantial crypto treasuries.

As these heavyweight moves play out, competition among corporations to secure BTC continues to heat up.