Why do people use bits?

Why do individuals and organizations opt to use bits, or more specifically, cryptocurrencies like Bitcoin, in their financial transactions? Could it be due to the decentralized nature that eliminates the need for intermediaries like banks, reducing fees and transaction times? Is it the transparency and security offered by blockchain technology that attracts users, ensuring immutability and accountability? Or is it the potential for appreciation in value that makes bits a compelling investment opportunity? Curious to hear your insights on the motivations behind the adoption of cryptocurrencies.