Who is the competitor of VeChain?

Who exactly stands as the primary competitor of VeChain in the vast landscape of blockchain and supply chain management solutions? Is it another enterprise-focused blockchain platform that offers similar traceability and supply chain optimization capabilities? Or is it a traditional, non-blockchain solution that has been the go-to choice for companies in this space for years? Understanding the competitive landscape is crucial for VeChain to maintain its position and continue growing its market share.