Can you use Google Maps API without paying?

Can you clarify if it's possible to utilize the Google Maps API without incurring any costs? Are there any limitations or restrictions that come with using the API for free? Furthermore, if there are fees associated with advanced features, how does the pricing structure work, and are there any options for small businesses or startups that may not have a large budget for such services? It would be greatly appreciated if you could provide a concise yet comprehensive overview of the financial implications of using the Google Maps API.