Is it safe to buy from Alibaba?

Good day, I'm curious about the safety of purchasing from Alibaba. I've heard that the platform offers a wide range of products at competitive prices, but I'm concerned about the authenticity and quality of the goods. Additionally, I've read about potential scams and fraudulent sellers. Could you please elaborate on the safety measures in place to protect buyers, and any tips you might have for making SAFE purchases on Alibaba? Thank you for your time and consideration.