Which is better, ServiceNow or Salesforce?

I'm curious, which platform do you think is superior in the realm of customer service and automation - ServiceNow or Salesforce? Both have garnered significant attention for their robust capabilities, but I'm interested to hear your take on which one excels in terms of user experience, scalability, and the overall value it brings to businesses. Could you elaborate on the key differentiators that make one stand out over the other?