Who invented Zig-Zag?

Who exactly was the visionary behind the creation of Zig-Zag? Was it a solitary individual who had a eureka moment, or was it a collaborative effort among a group of experts? Was the invention of Zig-Zag a product of necessity, addressing a gap in the market, or was it a purely innovative pursuit? What were the challenges they faced in bringing Zig-Zag to life, and how did they overcome them? How did the invention of Zig-Zag shape the industry it belongs to, and what impact has it had on society as a whole? I'm intrigued to know the story behind the invention of Zig-Zag and the person or people behind it.