Is solar not worth it anymore?

I've been hearing a lot lately that solar energy isn't as cost-effective as it used to be. With advancements in technology and the rise of renewable energy, is it still worth investing in solar panels for my home or business? Are there other factors I should consider when making this decision, like incentives or rebates? I'm interested in hearing your thoughts on the current state of solar energy and whether or not it's still a viable option for those looking to reduce their carbon footprint and save on energy costs.